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Dec-2025
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Overview
Market Insights Snapshot
Solid Gold's performance in the Concentrates category has shown some interesting trends across different provinces. In Alberta, the brand hovered around the 30th rank throughout the last quarter of 2025, briefly dipping out of the top 30 in November but recovering by December. This consistent presence in the top 30 suggests a steady market position, despite fluctuations in sales figures. Meanwhile, in British Columbia, Solid Gold entered the top 30 in November and maintained a similar ranking in December, indicating a positive movement and potential growth in this market. Notably, in Saskatchewan, the brand made a significant leap by securing the 14th position in November, although it wasn't ranked in the preceding months, suggesting a sudden surge in popularity or a strategic market entry.
In the Vapor Pens category, Solid Gold's performance varied significantly across provinces. In Alberta, the brand managed to improve its ranking from 85th in November to 71st in December, reflecting a positive trend, although it remained outside the top 30. This indicates potential but still a need for growth in market penetration. Conversely, in British Columbia, Solid Gold experienced a decline, moving from 25th in October to 57th by December, suggesting challenges in maintaining market share. In Saskatchewan, the brand maintained a stable presence in the top 30 until November, which could imply a consistent consumer base for their Vapor Pens in this region. Overall, the data points to varied performance across regions, with some markets showing potential for growth while others indicate the need for strategic adjustments.
Competitive Landscape
In the competitive landscape of vapor pens in British Columbia, Solid Gold has experienced notable fluctuations in its market position from October to December 2025. Initially ranked 25th in October, Solid Gold saw a decline to 31st in November and further dropped to 57th by December. This downward trend in rank coincides with a significant decrease in sales, suggesting potential challenges in maintaining market share. In contrast, Uncle Bob improved its position from 33rd in October to 50th in December, reflecting a more stable sales trajectory. Meanwhile, Tasty's (CAN) re-entered the top 60 in November and December, indicating a recovery in sales after not ranking in October. The emergence of DEALR in December, ranking 58th, further intensifies competition, highlighting the dynamic nature of the market. These shifts underscore the importance for Solid Gold to innovate and adapt its strategies to regain its competitive edge in the vapor pen category.
Notable Products
In December 2025, the top-performing product for Solid Gold was the Amnesia Haze Liquid Diamonds Cartridge (1g) in the Vapor Pens category, maintaining its first-place ranking from the previous months, despite a notable drop in sales to 396 units. The Rockstar Diamonds in Sauce (1g) from the Concentrates category emerged as the second-ranked product, marking its debut in the rankings. The Sativa Liquid Diamond Distillate Cartridge (1g) reclaimed its spot at third place after being unranked in October and November, with sales reaching 245 units. The Indica Liquid Diamond Distillate Cartridge (1g) entered the list at fourth place, showcasing a strong presence in the Vapor Pens category. Lastly, the Maui Wowie Liquid Diamonds Cartridge (1g) slid to fifth place, experiencing a decrease in sales from the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
