.svg){kind=small}
Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, SUGR’s mix skewed heavily to Concentrates at 65.43% share, up 255.86% month over month and 42.60% year over year, while Pre-Roll held 29.51% share with a 20.99% MoM lift but a 12.87% YoY decline; Vapor Pens fell to 5.06% share with a 78.99% MoM drop and no YoY baseline. This mix shift coincided with a 98.97% YoY increase in total brand sales and a 3.02% YoY decrease in average price to $55.55, implying volume-led growth concentrated in higher-priced Concentrates while lower-priced formats ceded weight.
The surge in Concentrates share alongside a state-category placement of rank 5 in Alberta suggests SUGR is consolidating around a potency-seeking consumer, trading some breadth for depth as Vapor Pens contract by 78.99% MoM and Pre-Roll lags YoY by 12.87%. With Concentrates average price at $67.83 versus $40.43 in Pre-Roll, maintaining a 65.43% mix while overall prices eased 3.02% implies deliberate pack-size or tiering moves to keep the high-value segment accessible, positioning SUGR to defend rank 5 by leaning into Concentrates while selectively pruning underperforming formats.
Competitive Landscape
SUGR sits at rank #5 in AB Concentrates in June 2026, down 1 position year over year from #4, after climbing 4 spots since March 2026 when it was #9; this follows a prior peak of #4 in January 2026, indicating a partial reversion despite a recent quarter-on-quarter rise. While BoxHot advanced from #2 to #1 with a 37.9% year-over-year sales gain and 3Saints improved from #6 to #4 alongside a 36.3% lift, Endgame slipped from #1 to #2 with a 23.4% decline, creating a mixed competitive ladder that leaves SUGR wedged between upward and downward movers. The pattern implies SUGR’s trajectory is stabilizing below its January 2026 peak as faster-rising rivals compress the path back to #4 while weakness at the top does not automatically translate into upward mobility for SUGR.
Notable Products
Gas Leak Live Rosin (1g) delivered the headline move in June 2026, surging 617.4% month over month to rank 3, while Cloudz Live Hash Rosin Disposable (0.5g) plunged 79.0% to rank 5; this divergence implies a sharp pivot in buyer preference from Vapor Pens toward Concentrates. Funky Town Live Rosin (1g) also accelerated 185.5% to rank 2 and Sweet Tooth Live Rosin (1g) rose 176.4% to rank 4, meaning three of the top five are Concentrates, whereas Drop Culture Sticks Pre-Roll 5-Pack (3.5g) grew a more modest 21.0% while holding rank 1. With four of the top five positions occupied by Pre-Rolls and Concentrates, the mix suggests SUGR’s revenue is concentrating in solventless form factors and quick-serve formats rather than devices, pointing to a near-term emphasis on rosin-led assortments and fewer bets on disposables.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
