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Oct-2026
Sales
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Avg Price
YoY Sales Change
YoY Price Change
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Supernova (WA) is stocked at 21 licensed dispensaries across Washington, with the deepest coverage in Everett, Spokane, Seattle, Tacoma, and Buckley. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Supernova (WA) concentrated 40.90% of October 2026 sales in Vapor Pens with a 5.99% month-over-month lift despite a -3.32% year-over-year dip, while Concentrates held 30.28% share with 18.97% year-over-year growth but slipped -2.73% month over month. Flower accounted for 20.18% share and fell -20.05% month over month alongside a -5.70% year-over-year decline, and Pre-Roll at 8.64% share contracted -12.61% month over month and -63.03% year over year; together, these shifts occurred as the brand’s average price rose 1.81% year over year and statewide positioning in Vapor Pens sat at rank 76. The pattern implies Supernova (WA) is leaning into a two-pillar mix where Vapor Pens and Concentrates cushion declines in Flower and Pre-Roll, but the reliance on a leading category with a -3.32% year-over-year drag and a rank of 76 in Washington caps near-term share gains unless pricing and assortment address the weaker formats.
The split between a growing Concentrates business at 18.97% year-over-year and a stabilizing-but-lower-ranked Vapor Pens core suggests Supernova (WA) is migrating toward value-driven inhalables (average price $11.13) while exiting lower-velocity Flower and Pre-Roll segments with double-digit month-over-month declines of -20.05% and -12.61%. This implies positioning should pivot from broad coverage toward depth in two adjacent inhalable use-cases, using the 5.99% month-over-month uptick in Vapor Pens to defend shelf space while reallocating trade spend from categories with -63.03% and -5.70% year-over-year headwinds to reinforce the category where share is 30.28% and trending up year over year.
Competitive Landscape
Supernova (WA) sits at rank #76 in WA Vapor Pens in October 2026, slipping 5 positions year over year from #71 while improving 3 spots versus July 2026’s #79, and the brand remains far from its peak rank of #37 from December 2024. In contrast, Crystal Clear is #1 after rising from #3 year over year with sales up 28.99%, and Mfused fell from #1 to #2 alongside a 28.79% sales decline, indicating that category leadership is fluid even among top ranks. The combination of a modest quarter-over-quarter rank lift (+3) against a year-over-year decline (-5) implies Supernova (WA) is stabilizing at a lower tier where incremental gains are possible but sustained re-entry toward the top 50 will require shifts beyond short-term variance.
Notable Products
Supernova (WA) leans on lower prices versus comparable items in October 2026, with average pricing 14.8% below similar products and key cartridges like Birthday Cake Distillate Cartridge (1g) priced 31.8% under peers. This pricing stance pairs with a broad catalog of 97 items, so most of its sales come from value-priced formats rather than new launches.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
