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Aug-2025
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Overview
Market Insights Snapshot
Team Elite Genetics has shown an interesting trajectory in the California market across different cannabis categories. In the Concentrates category, they made a notable leap from being outside the top 30 in May 2025 to securing the 20th rank in both June and July, before slightly dropping to 22nd in August. This indicates a strong competitive presence despite the slight dip towards the end of the summer. Their sales figures in this category also reflect a robust performance, with a peak in June, followed by a stable performance in subsequent months. In the Flower category, Team Elite Genetics demonstrated a remarkable upward movement, starting at 37th in May and climbing to 23rd by August. This consistent improvement suggests a growing consumer preference for their flower products.
Conversely, the Vapor Pens category presents a different picture for Team Elite Genetics in California. The brand was not ranked in the top 30 in May, and although they entered the rankings in June at 66th, they experienced a decline to 83rd in July before improving slightly to 76th in August. This fluctuation indicates a challenging landscape for their vapor pen products, which may require strategic adjustments to enhance market penetration. Despite these challenges, the sales figures for vapor pens indicate a recovery in August, suggesting potential for growth if the brand can capitalize on this momentum. Overall, while Team Elite Genetics has shown strength in certain categories, their performance in others highlights areas for potential growth and strategic focus.
Competitive Landscape
In the competitive landscape of the California flower category, Team Elite Genetics has shown a promising upward trajectory from May to August 2025. Starting at a rank of 37 in May, the brand climbed to 23 by August, indicating a significant improvement in market position. This upward movement is notable when compared to competitors like Decibel Gardens, which fluctuated in rank, ending at 25 in August, and Dime Bag (CA), which saw a decline from 19 to 24 in the same period. Meanwhile, Eighth Brother, Inc. maintained a relatively stable position around the 21st rank, and Astronauts (CA) showed consistent improvement, reaching 22 by August. Team Elite Genetics' sales have also seen a robust increase, suggesting a growing consumer preference and market penetration, which could be attributed to strategic marketing efforts or product innovations.
Notable Products
In August 2025, Styrofoam Cup (3.5g) maintained its top position among Team Elite Genetics' products, with sales reaching 4182 units, continuing its consistent lead from previous months. J1 (3.5g) held steady in second place, showing slight fluctuations in sales over the months but retaining its rank. Pearadise (3.5g) made a notable entry into the rankings, securing third place with a significant sales increase compared to its absence in June and July. Nova Cane (3.5g), which was unranked in July, climbed back to fourth place in August, indicating a resurgence in popularity. John Connor (3.5g) experienced a slight drop, moving from third in June and July to fifth in August, yet still demonstrating strong sales performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
