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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, The Goods concentrated 62.42% of sales in Flower and 37.58% in Edible, with Flower down 23.24% month over month while Edible rose 9.74% month over month; within this mix, Flower sat at rank 21 in Connecticut, indicating mid-pack placement alongside a declining monthly trajectory. Average prices diverged by category, with Flower at $28.06 and Edible at $15.96, while the overall brand average price was $21.84; the mix shift, combined with a 24.84 percentage-point spread in category shares, implies deliberate rebalancing toward Edible to stabilize volume as Flower contracts.
The combined effect of a 23.24% monthly decline in Flower and a 9.74% monthly rise in Edible, against a 62.42% to 37.58% share split, implies The Goods is using lower-priced Edible to buffer revenue volatility from higher-priced Flower. With Flower positioned at rank 21 in Connecticut and carrying the higher unit price of $28.06 versus $15.96 in Edible, the brand’s near-term positioning leans toward defending basket size through Edible expansion while accepting lower price-per-unit mix, suggesting an emphasis on penetration and repeatability rather than premium price leadership in the current month.
Competitive Landscape
The Goods sits at rank #53 in OH Flower for May 2026, down 9 positions from #44 in February 2026, while peers at the top reshuffled as Riviera Creek holds #1 despite a -10.06% year-over-year sales change and RYTHM advanced to #2 with +49.19% YoY sales growth. The Goods’ slide from its peak rank #44 to #53 contrasts with Klutch Cannabis, which climbed to #3 alongside +161.74% YoY sales growth, and diverges from Buckeye Relief at #5 despite a -31.35% YoY decline, indicating that upward mobility now concentrates among a few faster-growing brands while mid-pack positions are compressing; this trajectory implies The Goods is losing relative velocity and will require either assortment or pricing moves to re-enter the top-50 ranks.
Notable Products
Spritz (2.83g) posted the single standout move in May 2026 with a 121% month-over-month surge to rank 1, while Cap J (2.83g) plunged 72% to rank 6, indicating volatility concentrated in Flower. Mac Stomper (2.83g) fell 52% to rank 7 and Tropical Kush (3.5g) declined 33% to rank 8, whereas Elderberry Acai Live Rosin Gummies 10-Pack (100mg) rose 11% to rank 4, creating a split where Flower shows wide dispersion and Edibles post steadier single-digit gains. Four of the top ten are Edible SKUs with Strawberry Lemonade Gummies 10-Pack (100mg) up 7% at rank 2 and Mango Passion Gummies 10-Pack (100mg) up 9% at rank 3, contrasting with Hippie Crasher (2.83g) down 32% at rank 9, which implies a shift toward gummies as the dependable volume base while one Flower hero SKU provides episodic spikes. The mix implies The Goods is tilting commercial focus toward Edibles for consistency while selectively leaning on a breakout Flower SKU to drive short bursts of share.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
