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Aug-2024
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Overview
Market Insights Snapshot
TRYKE has shown notable performance in the Flower category across different states. In Arizona, the brand has experienced a significant upward trajectory, moving from 59th place in May 2024 to 39th place in August 2024, indicating a marked improvement in market presence. Similarly, in Nevada, TRYKE climbed from 70th place in May 2024 to 49th place in August 2024. These movements suggest a growing consumer preference for TRYKE's Flower products in these states. However, it is worth noting that TRYKE did not make it into the top 30 brands in any other states for the Flower category during these months, which could be seen as a limitation in their market penetration strategy.
In the Pre-Roll category, TRYKE's performance displays mixed results. In Arizona, the brand fluctuated in rankings, peaking at 31st place in June 2024 but dropping to 42nd place by August 2024. On the other hand, in Nevada, TRYKE made a significant leap from 58th place in May 2024 to 24th place in August 2024, showing strong growth. Interestingly, TRYKE did not appear in the top 30 brands for Pre-Rolls in Massachusetts during these months, which could be seen as a missed opportunity in that market. Additionally, TRYKE's entry into the Vapor Pens category in Arizona, ranking 59th in July 2024 and moving up to 51st in August 2024, indicates a potential area for future growth.
Competitive Landscape
In the Nevada Flower category, TRYKE has shown a significant upward trend in its rank and sales over the summer months of 2024. Starting from a rank of 70 in May, TRYKE improved to 49 by August, indicating a notable rise in market presence. This upward trajectory contrasts with competitors like Remedy, which fluctuated but maintained a relatively stable position around the mid-40s, and Verano, which saw a drop out of the top 20 in July before recovering to rank 51 in August. Khalifa Kush re-entered the top 20 in August at rank 44, while Pheno Exotic experienced a slight decline, ending at rank 50 in August. TRYKE's sales growth is particularly impressive, with August sales more than doubling from May, suggesting a strong consumer response and effective market strategies. This positive trend positions TRYKE favorably against its competitors, highlighting its potential for continued growth in the Nevada market.
Notable Products
In August 2024, Khalifa Kush Pre-Roll (1g) remained the top-performing product for TRYKE, maintaining its number one rank across all months with notable sales of 8111 units. The Dutch Treat Haze Pre-Roll (1g) emerged as the second-best seller in August, making a strong debut in the rankings. Khalifa Kush (3.5g), which consistently held the second position in previous months, dropped to third place. Khalifa Kush (1g) climbed to fourth place in August, showing a resurgence in sales. Finally, the Chocolate Diesel Pre-Roll (1g) appeared in the rankings for the first time, securing the fifth spot.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
