.svg){kind=small}
Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Bud & Mary is stocked at 136 licensed dispensaries across Colorado, Michigan, and Illinois, 97 of them in Colorado, with the deepest coverage in Denver, Colorado Springs, Aurora, Longmont, and Boulder. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Bud & Mary concentrated 75.46% of July 2026 sales in Flower, yet Flower declined 14.93% year over year and 25.26% month over month, while Pre-Roll, at 9.00% share, fell 32.83% year over year and 33.10% month over month. In contrast, Vapor Pens expanded to 15.54% share with 230.60% year-over-year growth and 25.81% month-over-month growth, partially offsetting the brand’s overall July 2026 sales decline of 6.37% year over year amid an 80.24% lift in average price; within Michigan Flower, Bud & Mary sat at rank 66. The pattern implies the brand is overly exposed to a contracting Flower base while rapidly scaling into Vapor Pens, and that mix shift needs to accelerate if the current pricing strategy and rank position are to be sustained.
The surge in Vapor Pens share from a smaller base alongside steep Flower and Pre-Roll contractions indicates consumers are trading formats as prices rise 80.24% year over year, with category elasticity favoring Vapor Pens’ 25.81% month-over-month momentum over Flower’s 25.26% decline. Given July 2026 reliance on Flower at 75.46% share against a rank of 66 in Michigan Flower and Pre-Roll’s 33.10% monthly drop, the implied positioning is mid-pack in a softening core, so sustaining growth likely requires reallocating assortment and promotions toward Vapor Pens while stabilizing Flower to limit share loss.
Competitive Landscape
Bud & Mary sits at rank #66 in MI Flower in July 2026, improving 14 positions from #80 year over year while slipping 10 spots from #56 three months ago; the brand also retreated 24 ranks from its peak of #42 reached in May 2026, indicating a mid-year pullback after a spring peak. Competitive context shows High Minded holding #1 with a -12.46% year-over-year sales change while maintaining the top rank, and Goodlyfe Farms advancing from #5 to #3 alongside a 36.83% year-over-year lift, outpacing Bud & Mary’s rank momentum; meanwhile, Mischief climbed from #10 to #4 with a 59.39% YoY increase, further tightening pressure above the mid-tier. The pattern implies that Bud & Mary’s YoY rank gain is not yet translating into sustained share capture against faster-rising rivals, so stabilizing post-peak performance is the near-term requirement to avoid further slippage.
Notable Products
Canal Street Runtz Smalls (Bulk) posted the largest month-over-month surge at +105.98%, vaulting to rank 2, while Lemon Cookies & Creme (Bulk) fell -63.28% and slid to rank 8. Oreo Cake x Mai Tai Smalls (Bulk) declined -26.93% at rank 3 as Donny Burger Smalls (Bulk) rose +45.03% to rank 4, indicating share is consolidating into a few fast-moving SKUs rather than broad-based growth. With eight of the top ten SKUs in July 2026 concentrated in Flower and Star Pebbles (Bulk) anchored at rank 1 on $107,018, the lineup skews toward bulk Flower-driven velocity. The pattern implies Bud & Mary is leaning into value-forward bulk Flower to capture volume, with volatility in select smalls acting as a tactical lever rather than a balanced portfolio push.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
