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Sep-2026
Sales
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YoY Price Change
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City Roots is stocked at 11 licensed dispensaries across California, with the deepest coverage in San Diego, La Mesa, Chula Vista, Encinitas, and Lemon Grove. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Pre-Roll held 51.11% of mix in September 2026 with 56.53% year-over-year growth and an 11.77% month-over-month lift, while Flower accounted for 44.66% with a 165.79% year-over-year surge and a 2.90% month-over-month increase. Edible remained a small 4.23% share despite 199.61% year-over-year growth and a -1.34% month-over-month dip, and average price across the brand rose 4.15% year-over-year to $15.22. In California Pre-Roll, the brand sat at rank 25, indicating that the category-led gains are translating into mid-pack placement even as total brand sales expanded 96.59% year-over-year; the pattern implies City Roots is leaning into dual engines — high-volume Pre-Roll and faster-growing Flower — to drive scale without overexposing to a single category.
The split between a 51.11% Pre-Roll base and a 44.66% Flower presence, paired with 11.77% month-over-month growth in Pre-Roll versus 2.90% in Flower, implies near-term velocity depends on Pre-Roll while market share upside stems from Flower’s 165.79% year-over-year pace. With Edible at only 4.23% share despite 199.61% year-over-year growth and a negative -1.34% month-over-month, the format remains a test bed rather than a scale driver, and the brand’s average price up 4.15% year-over-year to $15.22 suggests pricing headroom is being used more in Flower than in Pre-Roll. At rank 25 in California Pre-Roll and a category mix that is broadening, the implication is a positioning shift toward a two-pillar portfolio where Pre-Roll secures distribution ranks while Flower carries mix-led share gains, reducing concentration risk and creating optionality for future pricing moves.
Competitive Landscape
City Roots sits at rank #25 in CA Pre-Roll in September 2026, improving 8 positions from #33 year over year, while its three-month position shifted 2 spots from #27 to #25 over the same window; this places the brand at its peak rank of #25 in September 2026 alongside a market top where Jeeter held #1 both year over year and currently, and Claybourne Co. advanced 2 places from #6 to #4 as Kingpen stayed at #3 despite a -21.7% sales change; against this backdrop, City Roots’ climb of 8 ranks alongside a 2-rank quarter-over-quarter uptick implies the brand is moving from mid-pack volatility toward consistent mid-tier presence where incremental share gains are available if the upward rank delta is sustained.
Notable Products
Durban Poison Pre-Roll (1g) posted the largest month-over-month surge at +60.8% and climbed to rank 3, while Skywalker OG Pre-Roll (1g) also jumped +60.4% to rank 2, signaling outsized momentum concentrated at the top of the Pre-Roll lineup. Watermelon Kush Infused Pre-Roll 2-Pack (2.4g) remained at rank 1 with +6.9% MoM on $42,148, whereas Mango Poison Infused Pre-Roll 2-Pack (2.4g) slipped -6.5% to rank 4 and Pink Acai Infused Pre-Roll 2-Pack (2.4g) declined -7.8% at rank 7, indicating a split between infused and single-gram formats. Eight of the top ten are Pre-Roll SKUs, and Wedding Cake Pre-Roll (1g) grew +14.7% at rank 6 while Banana Cream OG Infused Pre-Roll 2-Pack (2.4g) rose +9.4% at rank 8, implying the assortment is consolidating around Pre-Rolls with recent upside skewing toward non-infused singles.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
