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Jul-2026
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Market Insights Snapshot
Halo Cannabis (formerly The Green Halo) concentrated 79.27% of July 2026 sales in Flower, up 39.11% month over month and 78.83% year over year, while Pre-Roll held 16.62% share with a 36.19% MoM increase but a -6.20% YoY decline. Smaller lines were volatile: Vapor Pens climbed 705.38% MoM yet sat at just 2.87% share after a -78.39% YoY drop, and Concentrates rose 167.92% MoM to 1.24% share following a -86.87% YoY contraction. Despite a brand-level sales lift of 17.82% YoY and an average price down -14.42% YoY to $10.36, category momentum is uneven, implying Flower-led growth is offsetting multi-quarter attrition in inhalables and positioning the brand’s performance to hinge on sustaining Flower’s elevated mix.
With a 29 rank in Flower in Arizona and a top-category Flower average price of 12.98, the 79.27% mix concentration suggests a scale-first posture in core buds while Vapor Pens’ 705.38% MoM spike and Concentrates’ 167.92% MoM rebound indicate opportunistic re-entry without yet restoring YoY relevance. The -6.20% YoY in Pre-Roll alongside a 36.19% MoM lift points to short-cycle promotions or seasonal lift rather than structural share gain, and the -78.39% YoY in Vapor Pens despite the MoM surge indicates a cautious rebuild. Net, July 2026 mix shifts imply a defensive allocation around Flower to secure rank and throughput in Arizona, using targeted, lower-priced pushes to test elasticity in Pre-Roll and re-seed presence in Vape and Concentrates without diluting the Flower-led identity.
Competitive Landscape
Halo Cannabis (formerly The Green Halo) sits at rank #29 in Arizona Flower in July 2026, improving 10 positions from #39 year over year, and rising 11 spots from #40 in April 2026; however, the brand remains below its prior peak of #25 set in April 2025. Against competitors, Just Flower held #1 year over year and in July 2026 while Brown Bag moved up from #5 to #4 as Fenix slipped from #4 to #5, indicating that upward mobility is occurring near the top even as Halo’s gains are mid-tier. The pattern implies Halo’s upward rank trajectory—+10 YoY and +11 since April 2026—signals recovery back toward its April 2025 peak but not yet a break into the top 25, suggesting near-term focus should be sustaining share capture to convert mid-pack momentum into a top-quartile position.
Notable Products
Honeycomb Pave (3.5g) posted the steepest deterioration in July 2026 with a -39.2% month-over-month drop while sliding to rank 7, contrasted by Grape Cake (3.5g) rising +42.0% to rank 4 and Mr. Jones (3.5g) up +31.7% at rank 3. Hawaiian Ice Pre-Roll (1g) led the board at rank 1 despite unspecified growth, and two Pre-Roll SKUs together held ranks 1 and 8, indicating a balanced pull between value-entry formats and core Flower. With seven of the top ten in Flower, the concentration in eighths remains high even as volatility splits winners (+42.0%, +31.7%) from decliners (-39.2%), pointing to selective cultivar momentum rather than broad category lift. This mix implies Halo Cannabis (formerly The Green Halo) is shifting toward a portfolio that leans on a few breakout Flower strains while keeping Pre-Roll as a traffic driver to stabilize rank positions.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
