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Oct-2025
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Overview
Market Insights Snapshot
In the cannabis market, Hippies has shown diverse performance across different states and product categories. In Michigan, the brand's presence in the Edible category was notably absent from the top 30 rankings from August through October 2025, indicating a challenging market environment or a shift in consumer preferences away from their products. On the other hand, in Nevada, Hippies has demonstrated a strong upward trajectory in the Concentrates category, climbing from the 32nd position in July to an impressive 7th position by October. This significant rise suggests a growing consumer base or successful marketing strategies in this category.
Analyzing the Flower category in Nevada, Hippies experienced fluctuating rankings, dropping to 72nd in September before recovering to 56th in October. This volatility might reflect the competitive nature of the Flower market or seasonal demand variations. Additionally, in the Pre-Roll category, the brand improved its ranking from 60th in July to 28th by October, highlighting a positive trend and potential growth opportunities. Meanwhile, the Vapor Pens category saw a decline in rankings from 26th in July to 36th in October, which could indicate increased competition or a shift in consumer interest. These movements across categories and states provide a nuanced view of Hippies' market performance and potential areas for strategic focus.
Competitive Landscape
In the Nevada concentrates market, Hippies has shown a remarkable upward trajectory from July to October 2025. Initially ranked 32nd in July, Hippies made a significant leap to 7th place by October, indicating a strong increase in market presence and consumer demand. This rise is particularly notable when compared to competitors like City Trees, which fluctuated between the 5th and 7th positions before climbing to 3rd in October. Meanwhile, Locals Only Concentrates experienced a decline in rank, dropping from 6th to 9th during the same period. LP Exotics also made a significant jump from being outside the top 20 to securing the 6th position in October, showcasing a competitive surge similar to Hippies. Additionally, Neon Moon entered the rankings in September at 16th and quickly moved up to 8th by October, indicating a growing competitive landscape. These shifts highlight Hippies' impressive growth and the dynamic nature of the Nevada concentrates market, suggesting a need for strategic positioning to maintain and enhance its market share.
Notable Products
In October 2025, the top-performing product for Hippies was the Garlic Cream Pre-Roll (1g) in the Pre-Roll category, climbing to the number one spot with sales reaching 3,673 units. The Mazel Tov Pre-Roll (1g) made a strong debut at the second position, indicating a significant impact on the market. The Ape S#!t Pre-Roll (1g) saw a drop from the first position in August to third place in October, showing a slight decline in its popularity. Super Mac Pre-Roll (1g) entered the rankings at fourth, while Jenny Kush Cured Resin Sugar (1g) in the Concentrates category fell to fifth place, despite being second in September. Overall, October's rankings reflect a dynamic shift in consumer preferences towards new and emerging products within the Hippies brand lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
