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Aug-2025
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Overview
Market Insights Snapshot
Made By A Farmer has shown notable movements in the Michigan market across various cannabis categories. In the Concentrates category, the brand experienced a minor setback in August 2025, falling to the 26th position after climbing to the 21st spot in July. This indicates a fluctuating performance, but it's worth noting that they have remained within the top 30 throughout the observed months. In the Edible category, Made By A Farmer consistently hovered around the 50th rank, managing to improve slightly to 48th place by August. This consistent presence, albeit outside the top 30, suggests a stable but modest performance in this category.
The Pre-Roll category in Michigan presents a more dynamic picture for Made By A Farmer. After not being ranked in June, the brand made a significant leap to the 56th position by August, indicating a strong upward trajectory that could suggest increased consumer interest or successful marketing strategies. In the Vapor Pens category, the brand showed steady improvement from May to July, reaching the 69th position before dropping slightly to 76th in August. Despite the slight decline, the overall trend in this category appears positive, with sales figures showing consistent growth, particularly from June onwards. These movements across categories highlight the brand's varying performance levels and potential areas for strategic focus.
Competitive Landscape
In the competitive landscape of Michigan's concentrates market, Made By A Farmer has experienced fluctuating rankings from May to August 2025, indicating a dynamic market presence. Notably, while Made By A Farmer maintained a steady rank of 25th in May and June, it improved to 21st in July before dropping to 26th in August. This fluctuation contrasts with Traphouse Cannabis Co., which started strong at 10th in May but fell out of the top 20 by August, suggesting a more significant decline in sales momentum. Meanwhile, SOHI showed a similar pattern of volatility, peaking at 23rd in June and ending at 25th in August, closely aligning with Made By A Farmer's trajectory. Strait-Fire also experienced a downward trend, moving from 20th in May to 29th in August, which might indicate market pressures affecting several brands. Interestingly, Distro 10 made a notable climb from 59th in May to 27th in August, suggesting a potential emerging competitor. These shifts highlight the competitive pressures and opportunities for Made By A Farmer to capitalize on market dynamics and potentially increase its market share by addressing the factors influencing these trends.
Notable Products
In August 2025, the top-performing product from Made By A Farmer was the CBG Cherry Runtz Bubble Hash Infused Pre-Roll (1g), which climbed to the number 1 rank from its previous positions of rank 3 in both May and July. It achieved notable sales of 2905 units. The CBG Gummy Bears Bubble Hash Infused Pre-Roll (1g) followed closely, maintaining a strong presence at rank 2, having been ranked 1 in July. Sour Diesel Bubble Hash Infused Pre-Roll (1g) entered the rankings for the first time in August at rank 3, while Gummy Bears Bubble Hash Infused Pre-Roll 3-Pack (1.5g) and Orange Creamsicle Live Rosin Cartridge (1g) secured the 4th and 5th positions respectively. This shift in rankings highlights the growing popularity and consumer preference for diverse product offerings within the Pre-Roll category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
