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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In August 2026, Partake’s mix concentrated in Flower at 44.05% share and Pre-Roll at 39.96% share, while Vapor Pens held 15.11% and Concentrates 0.88%. Flower declined year over year by 20.24% even as month over month grew 43.64%, and Pre-Roll expanded year over year by 8.41% with an even faster 64.79% month over month lift; by contrast, Vapor Pens fell 24.54% month over month with no year-over-year baseline, and Concentrates contracted 69.46% year over year despite a 3.02% month over month uptick. With brand sales up 5.30% year over year and average price down 18.36%, the pattern implies volume is shifting toward lower-priced formats and recent gains are anchored in short-cycle Pre-Roll and Flower recovery rather than sustained premium segment growth.
These shifts position Partake as a value-leaning Flower and Pre-Roll player, using price to capture incremental baskets while ceding momentum in Vapor Pens. The 43.64% month over month Flower rebound alongside a 64.79% month over month Pre-Roll surge, paired with an 18.36% average price decline and a 33rd rank in Flower in Alberta, implies that near-term share wins are coming from aggressive pricing and mix pivot, not deeper penetration in higher-margin inhalables. The 69.46% year-over-year contraction in Concentrates and the 24.54% month over month drop in Vapor Pens suggest prioritization away from premium concentrates and device-compatible products, implying a need to defend Flower rank while selectively rebuilding Vapor Pen presence to prevent overexposure to price-sensitive segments.
Competitive Landscape
Partake sits at #33 in August 2026, down 6 positions year over year from #27, yet it improved 14 ranks since May 2026 when it was #47; the brand’s peak of #25 in November 2025 underscores a longer slide of 8 spots since that high. In contrast, FIGR moved to #1 from #10 year over year with 182.39% sales growth, while Back Forty / Back 40 Cannabis holds #3 after a 3-rank YoY climb despite a -8.31% sales decline, indicating leaders are consolidating rank even with mixed growth. The coexistence of Partake’s recent 14-rank rebound and its 6-position YoY decline implies a recovery from mid-year weakness but a deteriorating multi-quarter trajectory that, if unaddressed, points to continued share loss versus accelerating top-tier competitors.
Notable Products
Pink Drip Pre-Roll 3-Pack (1.5g) posted the standout move in August 2026 with a 486.7% month-over-month surge to $49,514 and jumped to rank 1, while Pink Drip Pre-Roll (1g) fell 47.5% to rank 10. Rainbow Zkittlez Pre-Roll (1g) climbed 89.6% to rank 3, and four of the top ten are Pre-Roll SKUs, indicating a concentrated shift toward multi-pack and flavored formats. With Purple Zushi Live Rosin Cartridge (1g) sliding 36.9% at rank 6 and Orange Squeeze Pre-Roll (1g) down 12.3% at rank 7 as the 3-pack counterpart debuts at rank 2, the mix implies consumers are trading into Pre-Roll bundles over single units and away from Vapor Pens.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
