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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Range’s May 2026 mix concentrated 48.30% in Flower, 34.57% in Vapor Pens, and 17.14% in Pre-Roll, with Flower dropping 16.84% month over month while Vapor Pens rose 25.48% and Pre-Roll jumped 39.77%. The average price sat at $27.95 against category-level ticket points of $34.02 in Flower and $39.85 in Vapor Pens, implying a value-leaning posture even as mix tilts away from the 48.30% Flower core; taken together with a rank of 27 in Flower in Nevada, the pattern implies that Range is trading some Flower volume for faster-moving inhalables to stabilize share and velocity.
The double-digit Pre-Roll and Vapor Pens month-over-month gains of 39.77% and 25.48% alongside a 16.84% Flower contraction signal a pivot toward lower-friction formats that can lift trips even if higher-priced Flower under-indexes; with Flower at rank 27 in Nevada and Vapor Pens holding 34.57% mix, the brand is leaning into segments where price elasticity and trial can offset Flower softness. The implication is that Range’s competitive footing will depend on sustaining the 17.14% Pre-Roll share while using the 25.48% Vapor Pens momentum to buffer the 48.30% Flower exposure, positioning the portfolio to capture incremental baskets without relying on rank-limited Flower gains.
Competitive Landscape
Range sits at rank #27 in NV Flower for May 2026, improving 18 spots from #45 in February 2026 and sitting two positions below its peak of #25 reached in April 2026; meanwhile, STIIIZY holds #1 with year-over-year stability at #1 and positive 8.45% sales growth, while RYTHM is #2 after moving up from #3 year over year despite a -14.37% sales decline. Against mid-pack momentum, Redwood surged from #54 to #5 with 916.84% YoY sales growth, and Good Green sits at #4 after a slip from #5 last year and -22.52% YoY sales; this mix of a sharp competitor ascent and top-tier stability implies Range’s rank trajectory—up from #45 to #27 within three months but off the #25 peak—signals a narrowing window to consolidate gains before faster climbers compress share.
Notable Products
Cadillac Rainbows (3.5g) set the tone in May 2026 with a -22.0% month-over-month decline while holding rank 1, and Gorilla Glue #4 (14g) slid -18.1% at rank 10, indicating pressure on legacy Flower SKUs at both the top and bottom of the top 10. Offsetting that softness, High Fructose Corn Syrup (3.5g) climbed +16.3% to rank 4 and Super Buff Cherry (3.5g) rose +14.4% at rank 3, and four of the top ten are Flower SKUs, concentrating volume in that category despite mixed momentum. In Pre-Rolls, Sour Diesel Pre-Roll 2-Pack (1g) advanced +37.9% to rank 2 while Gorilla Glue #4 Pre-Roll 2-Pack (1g) fell -39.6% at rank 5, with Glitter Bomb Pre-Roll 2-Pack (1g) down -18.2% at rank 7, a bifurcation that suggests format interest is shifting toward fewer but faster-moving Pre-Roll lines. Taken together, the product mix implies Range is tilting toward a narrower set of high-velocity SKUs in Flower and selective Pre-Roll bets, favoring depth on winners over broad line coverage.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
