Market Insights Snapshot
In the Colorado cannabis market, Veritas Fine Cannabis has demonstrated a steady performance in the Flower category. In July 2023, they held the 11th position which improved to 9th in August, indicating a positive upswing. However, they slipped to 12th in September before stabilizing back at 11th in October. This fluctuation in ranking, while maintaining a position within the top 20, signifies a competitive stance within the market. It's also worth noting a general upward trend in sales from July to August, although specific figures will be kept under wraps.
For the Pre-Roll category in Colorado, Veritas Fine Cannabis has shown a similar pattern. They started at 16th place in July, moved slightly down to 17th in August, then jumped up to 13th in September, showing a promising rise. However, they returned to the 16th spot in October. The brand consistently staying within the top 20 across months suggests a sustained demand for their Pre-Rolls. Interestingly, there's a notable increase in sales in September, hinting at a potential correlation with their improved ranking that month.
In the flower category for Colorado, Veritas Fine Cannabis has seen a fluctuating performance over the months of July to October 2023. In July, they ranked 11th, improved to 9th in August, slipped to 12th in September, and then climbed back to 11th in October. This indicates a struggle to maintain a consistent position in the top 10. Their main competitors include Green Dot Labs, LoCol Love (TWG Limited), The Organic Alternative, and LIT. Green Dot Labs has consistently ranked higher than Veritas, while LoCol Love has shown a steady upward trend, surpassing Veritas in October. The Organic Alternative has seen a similar fluctuation as Veritas, but LIT has shown a remarkable improvement, jumping from a rank outside the top 20 in July to 13th in October, threatening Veritas's position. This analysis suggests a highly competitive market with Veritas Fine Cannabis needing to improve its performance to secure a stable position in the top 10.
In October 2023, Veritas Fine Cannabis' top-selling product was the Hybrid Pre-Roll (1g) with sales reaching 4784 units. This product maintained its position as the top performer from the previous month. The Indica Pre-Roll (1g) ranked second, showing a significant improvement from its fifth place ranking in September. The Sativa Pre-Roll (1g) moved up to third place from its fourth place position in September. Lastly, the Super Sour Lemon Pre-Roll (1g) and Scooby Snax Pre-Roll (1g) ranked fourth and fifth respectively, with the latter entering the top five for the first time this year.