.svg){kind=small}
Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
The Growfather is stocked at 51 licensed dispensaries across New Jersey, with the deepest coverage in Jersey City, Hackettstown, Mount Laurel, Mount Laurel Township, and Newark. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, The Growfather concentrated 64.03% of sales in Pre-Roll, down year over year by 44.90% and down month over month by 24.02%, while Vapor Pens held 30.54% share with sharper declines of 51.54% YoY and 38.61% MoM. Smaller lines deteriorated fastest: Edible at 3.68% share fell 79.90% YoY and 6.97% MoM, and Flower at 1.75% share contracted 95.59% YoY and 80.74% MoM. With average price down 12.12% YoY to $28.17 alongside a Pre-Roll category rank of 20 in New Jersey, the mix indicates reliance on Pre-Roll amid broad volume pullbacks rather than a single-category shock.
The simultaneous MoM slide in Vapor Pens of 38.61% versus a 24.02% MoM drop in Pre-Roll, paired with YoY declines of 51.54% and 44.90% respectively, implies the brand’s positioning is drifting toward a value-led Pre-Roll core and away from higher-ticket formats. The 64.03% Pre-Roll share versus 30.54% in Vapor Pens, alongside a 95.59% YoY contraction in Flower and a 79.90% YoY fall in Edible, suggests a narrowing portfolio where rank 20 status in New Jersey Pre-Roll will hinge on defending price architecture and package architecture rather than expanding across categories.
Competitive Landscape
The Growfather ranks #20 in NJ Pre-Roll in September 2026, down 8 spots year over year from #12, and 3 spots below its June 2026 position of #17; against a category where RYTHM climbed from #3 to #1 with sales up 50.7% and Ozone moved from #6 to #2 with sales up 81.1%, The Growfather’s slide from its September 2025 peak rank of #12 to #20 indicates share is consolidating toward top performers. With Lowell Herb Co / Lowell Smokes slipping from #2 to #3 while seeing sales fall 34.4% and Garden Greens easing from #1 to #4 with sales down 56.7%, The Growfather’s concurrent rank decline and 8-place YoY drop suggest it is losing relative velocity to climbers rather than benefiting from competitor pullbacks; the trajectory implies The Growfather must arrest multi-quarter slippage to avoid drifting from the top-20 into a long-tail tier.
Notable Products
Do Si Dos Infused Pre-Roll (1.2g) posted the largest month-over-month surge at 110.4% to rank 2, while Watermelon Sorbet Infused Pre-Roll (1.2g) also expanded 62.1% as Sour Diesel Infused Pre-Roll (1.2g) fell 70.1% to rank 8. Tropical Maui Wowie Infused Pre-Roll (1.2g) held rank 1 with a 20.9% lift, contrasted by White Widow x Strawberry Cough Infused Pre-Roll (1.2g) sliding 57.7% at rank 6. With nine of the top ten in Pre-Roll and only one Vapor Pens SKU entering at rank 10 with $13,229 in September 2026 sales, the mix points to concentration in infused pre-rolls with selective testing in disposables.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
