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Mar-2025
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Overview
Market Insights Snapshot
Hundred Percent Labs has shown notable performance in the Ohio market, particularly within the Concentrates category. Starting from a rank of 21 in December 2024, the brand climbed to 14th position by January 2025, maintaining this improved ranking into March. This upward trajectory is supported by a significant increase in sales, peaking in February 2025. Such performance indicates a strong consumer demand and possibly effective marketing strategies or product offerings that resonate well with the Ohio market. In contrast, their presence in the Edible category is less pronounced, as they were ranked outside the top 30 in both January and February, only reappearing at rank 56 in March. This suggests potential challenges or a more competitive landscape in the Edible segment.
The Flower and Vapor Pens categories present a mixed picture for Hundred Percent Labs in Ohio. In January 2025, the brand appeared at rank 47 in the Flower category, but was not ranked in the top 30 in the following months, indicating either a decline in sales or increased competition. Similarly, in the Vapor Pens category, they were ranked 66th in January, which also suggests they were not a major player in this segment during the analyzed months. The absence of top 30 rankings in these categories highlights areas where the brand might need to focus more efforts to enhance its market presence. Understanding these dynamics can be crucial for stakeholders looking to capitalize on growth opportunities or address potential weaknesses in their product lineup.
Competitive Landscape
In the Ohio concentrates market, Hundred Percent Labs has demonstrated a notable upward trajectory in brand ranking and sales performance over the past few months. Starting at 21st place in December 2024, the brand improved its position to 14th by January 2025, maintaining a strong presence in February and March 2025 with ranks of 16th and 14th, respectively. This consistent performance is indicative of a positive trend, especially when compared to competitors like Vapen, which fluctuated and was absent from the top 20 in February, and Ancient Roots, which saw a decline from 13th to 17th place by March. Additionally, HZ has shown a significant rise, surpassing Hundred Percent Labs in March with a 13th place rank. Meanwhile, Holistic and Spiritual Health (HASH) made a remarkable leap to 11th place in March, indicating increased competition. Despite these dynamics, Hundred Percent Labs' ability to sustain and slightly improve its rank amidst fluctuating competitors suggests a robust market strategy and growing consumer preference.
Notable Products
In March 2025, the top-performing product from Hundred Percent Labs was the Orange Juice Live Resin Gummies 4-Pack (110mg) in the Edible category, securing the first rank with notable sales of 1305 units. Following in second place was Peanut Butter Breath Shatter (1g) within the Concentrates category. Strawberry Guava Live Rosin (0.5g), also a concentrate, held the third position. Cranberry Z Live Rosin (1g) experienced a drop from its January third rank to fourth in March. Meanwhile, Strawberry Guava Live Rosin Gummies 6-Pack (60mg) entered the top five for the first time, ranking fourth in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
