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Sep-2025
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Overview
Market Insights Snapshot
Rodeo Cannabis Co. has demonstrated varied performance across different product categories in Connecticut. In the concentrates category, the brand maintained a strong presence, consistently ranking within the top four until September 2025, when it fell out of the top 30, which could be a cause for concern. Meanwhile, in the edible category, Rodeo Cannabis Co. experienced a slight decline, moving from the 8th position in June to the 9th position by September. This downward trend in edibles could indicate increased competition or changing consumer preferences in the state. The flower category saw an interesting pattern, with the brand ranking 13th in June and August but disappearing from the top 30 in July, only to reappear in September at the 14th position. Such fluctuations could suggest inconsistent demand or supply chain issues.
In the pre-roll category, Rodeo Cannabis Co. experienced a steady decline from 11th in June to 12th in September. This consistent downward trend might suggest a need for strategic adjustments. On a more positive note, the vapor pens category showed promising growth, with the brand climbing from the 7th position in June to 6th by September. This upward movement, coupled with strong sales figures, indicates a robust demand for their vapor pen products in Connecticut. Overall, while Rodeo Cannabis Co. has areas that require attention, particularly in concentrates and pre-rolls, their performance in vapor pens suggests potential for growth and expansion in this category.
Competitive Landscape
In the competitive landscape of vapor pens in Connecticut, Rodeo Cannabis Co. has shown a consistent performance with a slight upward trend in rankings from June to September 2025. Starting at rank 7 in June and maintaining this position through August, Rodeo Cannabis Co. improved to rank 6 in September. This steady climb is indicative of a strong market presence, especially when compared to competitors like Brix Cannabis (CT), which fluctuated from rank 9 to 7, and All:Hours, which improved from rank 11 to 8. Meanwhile, Affinity Grow and Lighthouse Cannabis Company maintained higher ranks, with Affinity Grow advancing from rank 6 to 5, and Lighthouse Cannabis Company holding steady at rank 3 to 4. Despite these competitors having higher sales, Rodeo Cannabis Co.'s ability to improve its ranking suggests effective strategies in capturing market share and consumer preference in the vapor pen category.
Notable Products
In September 2025, Rainbow Beltz Pre-Roll (1g) reclaimed the top spot as the leading product for Rodeo Cannabis Co., maintaining its number one rank from June and July, despite a dip to third place in August. Neon Drip Live Resin Cartridge (1g) emerged as the second-highest seller with notable sales of 1405 units, marking its debut in the rankings. Crystal Palace Liquid Diamonds Cartridge (1g) secured third place, having previously ranked second in July. Motor Breath (3.5g) and Crimson Kush Live Resin Cartridge (1g) rounded out the top five, ranking fourth and fifth respectively, as new entries in the September rankings. This month's rankings show a dynamic shift with new entries and fluctuations in the top positions compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
