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Jul-2025
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Overview
Market Insights Snapshot
Rodeo Cannabis Co. has shown a notable presence in the Connecticut market, particularly in the Concentrates category. The brand has maintained a consistent ranking at the number two spot for both June and July 2025, which indicates a strong foothold in this segment. This stability in ranking suggests that Rodeo Cannabis Co. is effectively meeting consumer demands and preferences in Connecticut's Concentrates category. However, the absence of rankings in April and May implies that the brand might not have been in the top 30 during those months, which could be a point of concern or a signal of a strategic entry or ramp-up during the summer months.
In the Vapor Pens category, Rodeo Cannabis Co. has experienced some fluctuations in its ranking in Connecticut. The brand maintained a steady position at number five in April and May, but dropped to eighth place in June, and did not rank in the top 30 in July. This downward trend might suggest increasing competition or shifting consumer preferences within this category. Despite these changes in rankings, the brand achieved significant sales in May, indicating a strong performance during that month. The absence of a July ranking could be a strategic withdrawal or a decline in market competitiveness, which warrants further investigation to understand the underlying causes.
Competitive Landscape
In the Connecticut concentrates category, Rodeo Cannabis Co. has shown a notable rise in rank, securing the 2nd position in both June and July 2025, despite not being in the top 20 in April and May. This upward trajectory suggests a significant increase in market presence and consumer preference. The consistent top ranking of CTPharma during this period indicates a strong competitive landscape, with CTPharma maintaining its lead as the number one brand. Rodeo Cannabis Co.'s recent entry into the top rankings highlights its potential to challenge the market leader, especially if it can sustain or accelerate its growth trend in the coming months.
Notable Products
In July 2025, Rainbow BA Live Resin (1g) emerged as the top-performing product for Rodeo Cannabis Co., climbing to the number one rank in the Concentrates category with notable sales of 628 units. The Dusk to Dawn Live Resin Cartridge (1g) ranked second in the Vapor Pens category, showing a significant drop in sales to just 24 units, while maintaining a strong presence in the top ranks over the past months. Albino Gorilla Live Resin Cartridge (1g), previously ranked second in May 2025, did not appear in the top ranks for July. Dragon Fire Live Resin Cartridge (1g), which led in June, did not maintain its position in July. Overall, the rankings show a dynamic shift in product performance, particularly in the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
