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Where to Buy
Aura (OR) is stocked at 29 licensed dispensaries across Oregon, with the deepest coverage in Salem, Portland, McMinnville, Ontario, and Ashland. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In August 2026, Aura (OR) concentrated 100.0% of sales in Vapor Pens, with category sales up 43.4% year over year and 24.5% month over month, while the brand’s average price rose 5.6% YoY alongside a current category rank of 43 in Oregon. With no secondary categories contributing share and Vapor Pens holding the entire mix, the pattern implies Aura (OR) is deepening specialization rather than diversifying, using a modest price lift and double-digit MoM volume momentum to gain relevance within a mid-pack rank position.
The sustained single-category focus means Aura (OR) is competing on depth within Vapor Pens rather than breadth, which aligns with 24.5% MoM acceleration and a 43.4% YoY increase but leaves exposure to category cyclicality if Vapor Pens cools. The combination of a 5.6% YoY price uptick and a stable rank at 43 in Oregon implies the brand’s positioning skews toward accessible pricing within Vapor Pens, where incremental mix-driven gains will likely come from SKU variety and format niches rather than cross-category expansion.
Competitive Landscape
Aura (OR) sits at rank #43 in OR Vapor Pens in August 2026, improving 9 spots from #52 year over year, but slipping 2 positions from #45 in May 2026 while remaining 6 places below its March 2026 peak at #37; meanwhile, Buddies climbed from #2 to #1 and Entourage Cannabis / CBDiscovery fell from #1 to #2 with a -22.8% YoY sales change, indicating the top of the leaderboard is fluid while mid-tier mobility like a 9-rank YoY gain can stall without sustained monthly momentum; the pattern implies Aura (OR)’s trajectory is upward on a yearly basis but currently plateauing quarter-on-quarter, suggesting share gains depend on converting the March 2026 peak into consistent month-to-month rank improvements.
Notable Products
Watermelon Cured Resin Cartridge (1g) delivered the standout move in August 2026 with a 566% month-over-month surge to rank 1, while Grape Distillate Cartridge (1g) fell 23% to rank 6. Sour Mango Cured Resin Disposable (1g) rose 79% to rank 3 as Blueberry Cookies Flavored Cured Resin Disposable (1g) climbed 69% to rank 4, and four of the top ten are Vapor Pens disposables within the Cured Resin family, indicating consumer momentum is consolidating around flavored, single-gram inhalables. Sour Mango Cured Resin Cartridge (1g) was stable at -1% while Mai Tai Cured Resin Cartridge (1g) dropped 17% to rank 7, with Forbidden Guava Cured Resin Cartridge (1g) declining 25% at rank 8, implying cartridges are ceding share to disposables despite August 2026 dollar leadership by Watermelon at $22,483. The pattern suggests Aura (OR) is tilting toward flavor-forward Cured Resin formats where rapid-riser disposables can absorb demand shifts faster than legacy cartridges.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
