Market Insights Snapshot
In the Edible category, Oregon-based cannabis brand Leif Goods has seen some fluctuations in its rankings and sales over the months of July to October 2023. In July, the brand was ranked 72nd, however, it experienced a gradual decline, dropping to 80th in September before slightly recovering to 77th in October. This downward movement in rankings was mirrored in its sales as well, with a notable dip in September. It's crucial to note that despite the overall decline, there was a slight recovery in sales figures in October, hinting at potential stabilization.
Contrastingly, in the Topical category, Leif Goods has maintained a more stable performance in the Oregon market. The brand consistently held the 12th position from July to September, with a minor slip to 13th in October. This consistency in rankings reflects in its sales figures as well, which have remained relatively steady over the same period. Despite the slight drop in October, Leif Goods continues to hold a strong position in the Topical category, indicating its resilience in this segment of the market.
In the Oregon Topical cannabis market, Leif Goods has maintained a steady presence, consistently ranking within the top 15 brands from July to October 2023. However, it's noteworthy that Leif Goods has experienced a slight drop in rank from 12th to 13th between September and October. In comparison, Green Revolution has shown a steady improvement in rank, albeit with fluctuating sales. Physic Cannabis Therapy has seen a more volatile performance, with ranks and sales both fluctuating significantly over the period. Revolution Green has also shown a similar trend to Leif Goods, maintaining a steady presence in the top 20, but with a slight drop in rank in October. Lastly, Doctor Terpene, despite not being in the top 20 in July, has shown a remarkable improvement, climbing to 11th place by October with a significant increase in sales.
In October 2023, the top-performing product from Leif Goods was the 'Junk - Tiger Blood x Cran Cherry x Cordyceps Functional Magic Gummies 10-Pack (100mg)' in the Edible category, maintaining its first position from previous months with 46 units sold. The 'CBD:THC Nude Balms Away (12mg CBD, 44mg CBD 0.18oz)' and 'Physic Nude Balm (440mg THC,120mg CBD, 50g, 1.8oz)', both from the Topical category, tied for second place. The 'Field Balm (50g, 1.8oz)' also in the Topical category, secured the third spot. The 'CBD/THC 20:1 Salted Chocolate Bar (100mg CBD, 4mg THC)' from the Edible category, despite not having sales data for the months of August and September, managed to secure the fifth position in October. This indicates a strong customer preference for Leif Goods' Edible and Topical products.