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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Noah's Premium is stocked at 66 licensed dispensaries across California, with the deepest coverage in Los Angeles, Adelanto, Coachella, Northridge, and Oxnard. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In September 2026, Noah's Premium operated as a single-category brand with Pre-Roll at 100.0% mix, pairing a 21.39% year-over-year sales lift with a 5.69% month-over-month uptick, while average price declined 1.99% YoY. With all revenue concentrated in Pre-Roll and a state-category rank of 47 in California Pre-Roll, the combination of rising volume implied by positive MoM/YoY and a slight price deflation points to share being earned via unit expansion rather than pricing power.
This concentration signals a positioning anchored in value-accessible Pre-Roll propositions: the 1.99% price dip alongside a 5.69% MoM sales increase suggests tactical pricing or mix that prioritizes throughput, while the 47 rank in California frames the brand as a mid-pack participant rather than a premium-price leader. Given the 21.39% YoY gain within a 100.0% Pre-Roll mix, the strategy implies defensibility through scale and format reliability, but also sensitivity to Pre-Roll category cycles where sustained advancement will depend more on velocity gains than on further price reductions.
Competitive Landscape
Noah's Premium sits at rank #47 in CA Pre-Roll for September 2026, improving 6 positions from #53 year over year, while slipping 4 spots from #43 since June 2026; the brand also trails its October 2024 peak of #35 by 12 ranks. Against market leaders, Jeeter held steady at #1 with a 0-rank YoY change and roughly 16% YoY sales growth, and Claybourne Co. climbed from #6 to #4 with about 19% YoY sales growth, indicating that Noah's Premium’s modest rank recovery is occurring amid competitors consolidating or gaining positions at the top; the trajectory implies the brand has arrested a prior decline but must convert stability into sustained rank gains to close the 12-rank gap to its historical peak.
Notable Products
Ghost Crack Pre-Roll 10-Pack (10g) posted the standout move in September 2026 with +79.8% MoM and a jump into rank 9, while Louis Kush Pre-Roll 20-Pack (10g) rose +63.1% MoM to rank 7, indicating consumer pull toward smaller-count Ghost Crack and value 20-pack Louis Kush formats. At the top, BOGO - Ghost Crack Pre-Roll 20-Pack (20g) grew +13.5% MoM at rank 1 and BOGO - Louis Kush Pre-Roll 20-Pack (20g) fell -11.4% MoM at rank 3, a mix that suggests upsizing deals can keep share even as non-BOGO variants shift. Eight of the top ten are Pre-Roll SKUs with multiple infused 10-packs up double digits (+41.6% for Blue Poison Rosin Diamond Infused Pre-Roll 10-Pack) while Alien Milk Live Rosin Diamond Infused Pre-Roll 5-Pack declined -10.2% at rank 8, implying consumer preference is consolidating around mid-size multi-packs over 5-packs. Overall, the product mix points to a tilt toward promotional 20-packs and mid-size infused 10-packs as the volume anchors, with premium 5-packs ceding space.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
