.svg){kind=small}
Where to Buy
Optimum Extracts (NV) is stocked at 28 licensed dispensaries across Nevada, with the deepest coverage in Las Vegas, North Las Vegas, Reno, Sparks, and Henderson. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
Optimum Extracts (NV) concentrated entirely in Vapor Pens at 100.0% share in July 2026, with category sales up 50.5% year over year and 35.8% month over month, while the brand’s average price fell 19.3% YoY to $28.03. Within Nevada Vapor Pens, the brand held rank 33, indicating volume gains outpaced peers that did not post 35%+ MoM surges, even as price compression undercut average ticket size. The implication is a single-category scale-up strategy: all growth is coming from one lane, and the rank position paired with rapid MoM acceleration suggests a push to trade speed for price, aiming to climb from rank 33 as volume elasticity offsets lower unit pricing.
The combination of a 50.5% YoY sales lift alongside a 19.3% YoY price decline points to mix-driven volume expansion rather than premiumization, and the 35.8% MoM jump in July 2026 indicates recent promotional or distribution leverage inside Vapor Pens. At rank 33 in Nevada, maintaining a 100.0% Vapor Pens mix concentrates risk and opportunity: the brand is positioned as a price-to-volume player in this category, and the near-term thesis is that continued unit velocity can improve rank faster than diversified entrants that lack a 30%+ MoM growth burst.
Competitive Landscape
Optimum Extracts (NV) sits at rank #33 in NV Vapor Pens in July 2026, improving 6 positions from #39 year over year, and climbing 13 spots from #46 three months ago; however, it remains just below its peak of #32 from September 2025, indicating momentum but not a new high. In contrast, Rove holds #1 with a -31.8% YoY sales change while staying flat at the top, and AiroPro advanced from #8 to #5 alongside a 104.2% YoY sales increase, implying that Optimum Extracts (NV)’s rank gains are occurring amid both top-tier stability and selective surges among mid-top competitors. The pattern implies that the brand’s upward rank trajectory is credible but vulnerable: incremental gains from #39 to #33 can be outpaced by competitors that either defend #1 despite -38.6% category headwinds or convert outsized growth into faster rank jumps.
Notable Products
Maui Mango Diesel Distillate Disposable (0.8g) posted the standout move in July 2026 with a 247% month-over-month surge to rank 2, while Apple Strudel Distillate Disposable (0.8g) rose 113% to rank 1, signaling outsized demand for disposable formats. Northern Lights HTE Distillate Cartridge (0.8g) climbed 130% to rank 5 and Sweet Island Skunk HTE Distillate Cartridge (0.8g) advanced 87% to rank 7, whereas Durban Poison HTE Distillate Cartridge (0.8g) gained a more moderate 32% at rank 4; the relative spread implies momentum is concentrated in flavor-forward and HTE-led SKUs. Vapor Pens account for all top-10 placements this month, and with Blackberry Crumble Kush Distillate Cartridge (0.8g) up 69% at rank 3 alongside Pink Pineapple Whip Distillate Cartridge (0.8g) up 41% at rank 6, the mix tilts toward fruit and dessert profiles within both disposables and carts. The pattern points to a commercial tilt toward expanding disposable offerings and high-terpene cartridges to capture accelerating velocity in sweet-fruit profiles over traditional strains.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
