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Jun-2026
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Bubbles concentrated 100.0% of sales in Vapor Pens, with month-over-month growth of 30.8% alongside an average price of $42.91; the absence of year-over-year data juxtaposed with a rank of 29 in Vapor Pens indicates a share-heavy bet on a single category rather than a diversified mix. With no other categories contributing 1.0% or more and a 0.0% share outside Vapor Pens, the 30.8% MoM rise and a fixed 100.0% mix imply that recent momentum came from intra-category velocity or distribution expansion rather than portfolio breadth, which positions the brand squarely within one competitive lane in Missouri while limiting cross-category spillover.
The 100.0% Vapor Pens dependence combined with a rank of 29 and a 30.8% MoM lift signals a positioning anchored in price-point and subsegment execution rather than multi-category reach, implying that maintaining rank will depend on sustaining at least high-20% monthly growth or capturing incremental share from adjacent pen formats. If June 2026 momentum converts to even a 2–3 rank improvement while keeping the mix at 100.0%, the brand trades diversification risk for focus efficiency; conversely, if MoM growth moderates below 10% while rank stays at 29, the single-category exposure creates volatility in baseline share without the buffer of a 20–30% contribution from edibles or flower.
Competitive Landscape
Bubbles sits at rank #29 in June 2026, a climb of 9 positions from #38 in March 2026, while reaching its peak rank of #29 in June 2026 and holding no year-over-year rank reference; in contrast, Illicit / Illicit Gardens held #1 with a year-over-year rank of #1 and sales up 27.6%, and Good Day Farm moved to #2 from a year-over-year position of #10 with sales up 78.8%. Against this backdrop, Galactic sits at #3 (up from #5 YoY with 51.7% sales growth) while Pinpoint is #4 (up from #7 YoY with 72.0% growth), indicating Bubbles’ month-over-month ascent is occurring while competitors consolidate top-5 positions; the pattern implies Bubbles’ recent rank acceleration is timing-driven rather than market-share dislocation of leaders, and sustaining momentum will require converting the 9-position gain since March 2026 into continued rank compression against entrenched top-5 players.
Notable Products
Watermelon Ice Distillate Disposable (1g) posted the largest move in June 2026 with +116.3% MoM and vaulted to rank 5, while Sweet Dreamz Distillate Disposable (1g) matched the surge at +116.1% MoM to settle at rank 6. Atomic Burst Distillate Disposable (1g) held rank 1 with +16.7% MoM, and Tiger's Blood Distillate Disposable (1g) advanced +21.2% MoM to rank 2, indicating gains concentrated at the top alongside outsized jumps just below. Four of the top six SKUs are tightly clustered within ranks 1–6 and all are Vapor Pens, with only Blue Raz Distillate Disposable (1g) showing a marginal -0.1% MoM at rank 4, implying the mix is tilting toward higher-velocity pen flavors that can scale quickly off prior bases. The pattern implies Bubbles is consolidating leadership in Vapor Pens by pairing stable flagship momentum at ranks 1–3 with breakout flavors rising into the top six, positioning assortment for rapid share capture rather than breadth expansion.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
