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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Headi Resources is stocked at 45 licensed dispensaries across New Jersey, with the deepest coverage in Hackettstown, Hoboken, Lakehurst, Paterson, and Red Bank. Search by ZIP code or city below to find the closest one.
Market Insights Snapshot
In July 2026, Headi Resources operated as a single-category brand with Concentrates at 100.0% of mix, while month-over-month sales in that category fell by 33.22% and average price held at $56.26. Within New Jersey Concentrates, the brand sat at rank 27, and the full-category reliance combined with a one-month decline of 33.22% signals exposure to volatility without offset from other categories; the implication is a portfolio concentrated enough that a single-rank slip or further double-digit MoM contraction would materially reset trajectory.
The 100.0% category concentration, paired with a rank of 27 and a 33.22% MoM contraction in July 2026, implies positioning as a niche supplier rather than a breadth player, with limited insulation against demand or pricing shocks. Because all revenue is tied to Concentrates and there is no year-over-year growth cue in July 2026 to counter the monthly drop, the practical takeaway is that maintaining or improving rank from 27 will likely require either mix expansion beyond Concentrates or tactical moves within the segment to buffer swings exceeding 30% month to month.
Competitive Landscape
Headi Resources is ranked #27 in NJ Concentrates in July 2026, sliding 11 positions from #16 in April 2026 and sitting 12 spots below its peak of #15 from May 2026; by contrast, Grassroots moved to #1 with a +3 YoY rank change while RYTHM holds #2 despite a -11.06% YoY sales change. The gap between Headi Resources at #27 and MPX - Melting Point Extracts at #5—where MPX carries a +5 YoY rank change even with a -15.08% YoY sales decline—indicates that Headi Resources’ rank erosion is driven more by share loss than category contraction. The pattern implies that unless Headi Resources reverses the 11-rank three-month slide and narrows the 22-rank spread to the top five, its May 2026 peak will remain an outlier rather than a trend.
Notable Products
Wook Flu Live Rosin (1g) posted the standout movement in July 2026 with +136.7% MoM and a rise to rank 1, while Max Bet Live Rosin (1g) fell -33.6% MoM at rank 2. Perle di Sole Live Rosin (1g) declined -43.4% MoM at rank 4, and Offshore Account Live Rosin (1g) dropped -69.0% MoM at rank 5, indicating volatility beneath the new leader. With all top ten SKUs concentrated in Concentrates and only one raw dollar figure at $5,142 for the leader, the mix implies Headi Resources is pivoting toward a narrower, high-velocity flagship while allowing long-tail items to cycle down.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
