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Jul-2026
Sales
Trend
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Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In July 2026, House Vape (NJ) concentrated entirely in Vapor Pens at 100.0% category mix, with month-over-month sales up 30.8% while average price held at $36.30. Within Vapor Pens, the brand’s rank in New Jersey sat at position 37, indicating share gains need to come from velocity rather than assortment breadth, given the single-category focus and the absence of year-over-year percentage data.
The shift toward a fully concentrated Vapor Pens portfolio at 100.0% and a 30.8% month-over-month lift implies House Vape (NJ) is leaning into depth over diversification to move up from rank 37 in New Jersey. With no year-over-year signal and a stable average price around $36.30, the pattern suggests near-term share growth will depend on sustaining unit momentum within Vapor Pens and optimizing price-pack architecture rather than expanding into adjacent categories.
Competitive Landscape
House Vape (NJ) sits at rank #37 in NJ Vapor Pens in July 2026, improving 7 positions from #44 in April 2026, and hitting a peak rank of #37 in July 2026 while remaining outside the top 30; meanwhile, category leaders show mixed momentum as Select holds #1 with a -8.9% year-over-year sales change and RYTHM advances to #5 from #8 with 43.9% year-over-year growth, indicating that House Vape (NJ)’s climb is occurring in a tier where share churn is high but top slots are consolidating. With Fernway steady at #2 alongside a 6.0% year-over-year increase and Legend fixed at #3 despite a -5.0% decline, the contrast between stable top-three ranks and mid-pack mobility implies House Vape (NJ) is gaining relative position without displacing entrenched leaders, suggesting its trajectory points to incremental share capture rather than a near-term leap into the top 20.
Notable Products
Orange Slice Distillate Disposable (2g) posted the standout move in July 2026 with a 106.5% month-over-month gain to about $12.2K and entered the top ten at rank 10, while Boardwalk Lemonade Distillate Disposable (1g) rose 29.2% to rank 1 and Red Drank Distillate Disposable (1g) slipped 4.3% at rank 2. Cannoli Cream Distillate Disposable (1g) advanced 36.9% to rank 3 as Plain Slice Distillate Disposable (1g) climbed 41.6% to rank 4, indicating momentum concentrated in the 1g dessert and slice flavors alongside the emerging 2g format. Nine of the top ten SKUs are Vapor Pens from a single family, and the presence of both 1g and a breakout 2g Orange Slice suggests a size-tiered strategy that is tilting toward higher-capacity devices. The pattern implies House Vape (NJ) is shifting mix toward flavor-forward disposables with selective 2g expansion to capture volume without displacing the leading 1g core.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
