Data Snapshot: Aug 04, 2026
$100K+

Jul-2026

Sales

Strong Growth

Trend

6-Month

73

Product Count

SKUs

$16.19

Avg Price

135.4%

YoY Sales Change

-14.8%

YoY Price Change

Purp Dragon

Where to Buy

Purp Dragon is stocked at 35 licensed dispensaries across Washington, with the deepest coverage in Seattle, Bellevue, Spokane, Lacey, and Des Moines. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/12614.json?v=20260804
Purp Dragon Sales

Market Insights Snapshot

Purp Dragon Historical Sales by Category

In July 2026, Purp Dragon operated as a single-category brand with Flower accounting for 100.0% of sales, while Flower sales grew 135.74% year over year and 12.17% month over month; this coincided with an overall brand sales YoY increase of 135.43% and an average price decline of 14.84%. Within Washington Flower, the brand sat at rank 41, indicating volume expansion outpacing price even as unit economics shifted; the pattern implies the brand’s growth engine is concentrated in one category, with price elasticity supporting unit gains but leaving portfolio concentration risk unchanged.

The 12.17% month-over-month lift in Flower alongside a 14.84% lower average price and a 41st rank in Washington suggests a value-led positioning where unit penetration is trading off against margin, and the 100.0% category share leaves no hedge against seasonal or pricing shocks. With Flower up 135.74% year over year but no presence outside Flower, the brand’s July 2026 mix signals a strategy centered on price-accessible Flower to climb rankings incrementally, implying that future resilience depends on either mix diversification or sustained price-driven unit velocity within Flower.

Jul-2026 Rank
Flower
41
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
100.0%
$16.19
+135.7%
+12.2%
Purp Dragon

Competitive Landscape

Purp Dragon sits at rank #41 in WA Flower in July 2026, improving 55 positions year over year from #96 and climbing 27 spots since April 2026 from #68 to #41; this marks its peak rank to date at #41 while the category’s top is held by Phat Panda steady at #1 year over year and by Lifted Cannabis Co advancing from #8 to #3, a directional rise that outpaces Purp Dragon’s recent three-month gain in relative placement. Against this backdrop, Legends maintained #2 despite a -22.95% sales change while Sweetwater Farms surged from #14 to #5 with +48.17% YoY sales growth, indicating that Purp Dragon’s 55-rank YoY ascent and 27-rank quarter-to-date climb represent momentum into the mid-pack but also signal that sustaining share will require converting rank gains into velocity amid competitors moving faster at the very top.

Purp Dragon market ranking for WA Flower

Purp Dragon

Notable Products

KM x Gelato (3.5g) posted the steepest move in July 2026 with a -13.5% month-over-month slide while holding rank 4, and Gary Payton (3.5g) also contracted -12.4% at rank 8; in contrast, Peanut Butter Breath (3.5g) surged +48.7% to rank 1 with $10,629 in sales. With Peanut Butter Breath (3.5g) vaulting to the top as Gelato 69 (3.5g) dipped -3.1% at rank 2 and Candy Gas (3.5g) advanced +12.6% to rank 3, four of the top five are Flower SKUs centered on dessert/candy profiles, indicating concentration around sweet-leaning strains. The pattern implies Purp Dragon is consolidating around one breakout leader while legacy Gelato-line extensions lose share, signaling a pivot toward fewer hero Flower SKUs driving shelf velocity.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
Peanut Butter Breath (3.5g)
Flower
>10
3
4
4
1
+48.7%
Gelato 69 (3.5g)
Flower
5
8
9
2
2
-3.1%
Candy Gas (3.5g)
Flower
4
2
7
5
3
+12.6%
KM x Gelato (3.5g)
Flower
3
>10
8
1
4
-13.5%
Lemon Cherry Gelato (3.5g)
Flower
9
6
>10
8
5
+1.1%
Candy Runtz (3.5g)
Flower
>10
>10
10
>10
6
Black Cherry Runtz (3.5g)
Flower
7
>10
5
7
7
-9.7%
Gary Payton (3.5g)
Flower
>10
>10
3
6
8
-12.4%
Blue Candy (3.5g)
Flower
>10
>10
>10
>10
9
Candy Heart (3.5g)
Flower
>10
>10
>10
>10
10
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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