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Market Insights Snapshot
In July 2026, Zips (NJ) operated as a single-category brand with Flower at 100.0% of sales share, up 34.61% month-over-month while year-over-year change is unavailable. Average price sat at $119.05 with no recorded year-over-year change, and Flower remained the top category at 100.0% share while the brand held rank 26 in New Jersey Flower. The pattern implies a concentrated bet on Flower that lifted monthly sell-through by 34.61% but leaves the brand’s July 2026 performance vulnerable to category-specific volatility given the absence of diversification and missing year-over-year signals.
The 100.0% reliance on Flower alongside a rank of 26 in New Jersey suggests positioning as a mid-pack Flower specialist rather than a multi-category house, with the 34.61% month-over-month lift pointing to short-term momentum that may not translate without cross-category adjacencies. This concentration means any future share erosion in Flower would directly map to total-brand decline at a 1:1 rate, while maintaining or improving rank 26 will likely require either sustaining double-digit monthly growth or introducing at least one new category to dilute the 100.0% exposure.
Competitive Landscape
Zips (NJ) sits at rank #26 in NJ Flower in July 2026 with a three-month climb of 51 positions from #77 to #26, while year-over-year rank is unavailable, and the brand reached its peak rank of #26 in July 2026 as competitors like Find. surged from #10 to #2 with 128.97% YoY sales growth and Ozone held #1 despite a 13.14% YoY sales decline. Compared with Simply Herb moving from #6 to #3 and Good Green advancing from #9 to #4, Zips (NJ)’s rapid rise over three months but lack of a published YoY position implies near-term momentum driven by recent distribution or pricing gains rather than entrenched share, making retention at the mid-20s contingent on sustaining velocity against top-five climbers.
Notable Products
Bali 440 (28g) posted the headline movement in July 2026 with a +123.5% month-over-month surge that propelled it to rank 2, while Guava Fuel (28g) climbed on a +74.9% MoM rise to settle at rank 5. In contrast, Platinum Glue (28g) fell -36.7% MoM to rank 7 and Sunshine Soda (28g) declined -25.4% MoM to rank 8, indicating a bifurcation where momentum is concentrating in a few fast-moving SKUs. With Flower occupying all top 10 slots and one 14g format appearing at rank 10, the mix points to a strategy leaning into large-format Flower wins while pruning underperforming strains to protect velocity and price realization.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
