Sep-2026
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Market Insights Snapshot
In September 2026, Riptides (Canada) concentrated 68.84% of sales in Vapor Pens with a month-over-month increase of 8.36% but a year-over-year decline of 36.32%, while Pre-Roll held 31.16% share with a 22.99% month-over-month drop and a 32.76% year-over-year decline. Despite the overall brand sales year-over-year decrease of 35.25% alongside a 0.79% year-over-year dip in average price to $28.72, Vapor Pens expanded mix weight by absorbing volume from Pre-Roll, implying a defensive pivot toward the higher-priced $34.37 Vapor Pens tier versus the $21.07 Pre-Roll tier.
The category tilt positions Riptides (Canada) more as a Vapor Pens specialist, where the brand currently sits at rank 49 in Vapor Pens within Alberta, even as September 2026 share consolidates around two categories with a 37.16 percentage-point skew toward Vapor Pens and a 31.16% exposure to Pre-Roll. With Vapor Pens down 36.32% year over year but up 8.36% month over month relative to Pre-Roll’s 22.99% month-over-month decline, the mix path suggests near-term emphasis on stabilizing higher-ticket cartridges while de-prioritizing lower-price Pre-Rolls to preserve margin and focus distribution where rank mobility is most achievable.
Competitive Landscape
Riptides (Canada) sits at rank #66 in ON Vapor Pens in September 2026, down 19 positions year over year from #47 and 12 positions since June 2026 from #54, while its peak of #43 in March 2026 underscores a 23-rank slide from best to current. In contrast, Spinach climbed from #4 to #1 alongside a 172.5% YoY sales increase, and Kolab advanced from #14 to #5 with 93.0% YoY growth, whereas General Admission slipped from #3 to #4 amid an 12.0% YoY sales decline; these movements indicate Riptides (Canada) is ceding rank to competitors gaining velocity at the top of the set, implying that without a share-accretive move, its trajectory points toward further mid-pack erosion.

Notable Products
Peach x Melon Liquid Diamonds Dual Chamber Disposable (1g) posted the sharpest move in September 2026 with a +65.6% MoM surge, climbing to rank 3, while Hula Hoots Liquid Diamonds Distillate Cartridge (1g) fell -20.2% to rank 5, signaling a shift toward dual-chamber and novelty formats over legacy carts. Combo Pack Infused Pre-Roll 3-Pack (1.2g) gained +52.6% to take rank 1 with $16,001 in sales, whereas Hula Hoots Infused Pre-Roll 3-Pack (1.2g) slid -34.1% at rank 6, indicating that strength is concentrated in value-led multi-packs rather than flavor-led line extensions. Vapor Pens account for six of the top ten SKUs, and within that set Frozen Orchard Liquid Diamonds Distillate Cartridge (1g) inched +3.4% at rank 4 while Lime Cranfusion Liquid Diamonds Distillate Cartridge (1g) dropped -29.8% at rank 8, implying the portfolio is tilting toward higher novelty and dual-chamber devices while pruning underperforming single-flavor carts.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







