Data Snapshot: Aug 04, 2026
$100K+

Jul-2026

Sales

Growth

Trend

6-Month

34

Product Count

SKUs

$30.27

Avg Price

89.3%

YoY Sales Change

0%

YoY Price Change

The Bank

Where to Buy

The Bank is stocked at 49 licensed dispensaries across Massachusetts, Ohio, and Virginia, 39 of them in Massachusetts, with the deepest coverage in Easthampton, Springfield, Brockton, Fall River, and Millbury. Search by ZIP code or city below to find the closest one.

https://headsetstorage.blob.core.windows.net/brand-stores/2765.json?v=20260804
The Bank Sales

Market Insights Snapshot

The Bank Historical Sales by Category

In July 2026, The Bank concentrated 100.0% of sales in Flower, with category sales up 95.15% year over year but down 29.85% month over month; this mix, coupled with an average price up 3.72% YoY to $30.27, signals reliance on a single-volume engine that is sensitive to intra-quarter volatility. The statewide Flower rank at 43 in Massachusetts juxtaposed with brand-level sales growth of 89.26% YoY indicates that unit expansion is outpacing peers on an annual basis while short-term pullback implies seasonality or supply timing affects monthly sell-through; the pattern suggests scale is coming from deeper penetration within one category rather than diversification, concentrating both upside and downside in Flower.

The sharp 29.85% MoM dip alongside a 95.15% YoY gain points to a positioning anchored in large-batch Flower releases that elevate annual share but expose July pacing to calendar and harvest cycles; being ranked 43 in Massachusetts Flower with 100.0% category dependence implies the brand competes on breadth within Flower rather than on portfolio balance. With average price up 3.72% YoY while maintaining 100.0% mix, the brand’s pricing power appears modest and tied to Flower-specific demand elasticity; the implication is that sustaining the 89.26% YoY brand growth trajectory will require either lifting Flower rank materially from 43 or introducing a second category to buffer month-to-month volatility.

Jul-2026 Rank
Flower
43
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
100.0%
$30.27
+95.2%
-29.9%
The Bank

Competitive Landscape

In July 2026, The Bank ranks #43 in MA Flower, improving 35 positions year over year from #78, and edging up 3 spots from #46 over the last three months; the brand also briefly reached a peak of #30 in June 2026. Meanwhile, Farmer's Cut moved up from #4 to #1 with 56.7% year-over-year sales growth, and Root & Bloom advanced from #10 to #5 on 118.9% growth, indicating that while The Bank’s rank trajectory is positive, the pace lags leaders that are converting growth into top-5 share, implying The Bank must accelerate gains to translate mid-table momentum into durable top-30 placement.

The Bank market ranking for MA Flower

The Bank

Notable Products

Guava Gelato (14g) posted the sharpest movement in July 2026 with a -53.8% month-over-month decline, sliding to rank 4 while Cheddar Cheeze (14g) fell -43.1% to rank 5. In contrast, Cheddar Cheeze (3.5g) held rank 1 and Devil Driver (3.5g) sat at rank 2, while Guava Gelato (3.5g) occupied rank 3, indicating that smaller pack sizes are absorbing demand as larger formats retrench. With four of the top ten being 14g Flower SKUs and six of the top ten being 3.5g Flower SKUs, the mix tilts toward 3.5g as price-sensitive buyers downshift from 14g despite Guava Gelato (14g) still generating $28,646. The pattern implies The Bank’s commercial direction is shifting toward trial-sized Flower dominance, suggesting pricing and portfolio focus on 3.5g formats over bulk 14g to stabilize rank and share.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
Cheddar Cheeze (3.5g)
Flower
>10
>10
7
>10
1
Devil Driver (3.5g)
Flower
>10
>10
>10
>10
2
Guava Gelato (3.5g)
Flower
>10
>10
>10
>10
3
Guava Gelato (14g)
Flower
>10
6
8
6
4
-0.5%
Cheddar Cheeze (14g)
Flower
>10
>10
>10
7
5
-0.4%
Wedding Pie (3.5g)
Flower
>10
>10
>10
>10
6
Scotch & Soda (14g)
Flower
6
>10
>10
>10
7
Mind Melt (14g)
Flower
>10
>10
>10
>10
8
Mind Melt (3.5g)
Flower
>10
>10
>10
>10
9
Banana OG (3.5g)
Flower
>10
>10
>10
>10
10
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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