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Market Insights Snapshot
Good Trees concentrated 86.76% of August 2026 sales in Edible, while Concentrates held 13.24%, with Edible averaging $9.62 and Concentrates $32.47. Month over month, Edible declined 7.51% and Concentrates fell 38.57%, shifting mix further toward Edible even as both categories contracted; in Colorado Edible ranked 29th, a rank that, combined with a 7.51% Edible decline and a 38.57% Concentrates drop, points to reliance on volume over price in the lead category. The implied pattern is that Edible scale cushions volatility from the higher-priced, smaller Concentrates line, but the double decline and a 29 rank suggest the brand must defend Edible share while reassessing Concentrates exposure.
With Edible at 86.76% mix and a 7.51% monthly drop versus a steeper 38.57% fall in the 13.24% Concentrates slice, Good Trees is tilting further toward lower-ticket, higher-throughput products, which can stabilize basket penetration but cap average order value. Maintaining a 29 rank in Colorado Edible while Edible falls 7.51% and Concentrates contracts 38.57% implies positioning that prioritizes broad Edible availability and price-access tactics over premium differentiation, which could be leveraged to capture share from adjacent Edible tiers while accepting smaller exposure to volatile Concentrates.
Competitive Landscape
Good Trees sits at rank #29 in Colorado Edible for August 2026, improving 14 positions from #43 in May 2026 and reaching its peak rank of #29 in August 2026, while year-over-year rank is unavailable. In contrast, Wyld held #1 with a -29.0% YoY sales change and Dialed In Gummies moved from #3 to #2 alongside a +29.7% YoY lift, indicating that Good Trees’ climb from #43 to #29 is occurring amid mixed leader momentum. This pattern implies that Good Trees’ rank trajectory is upward and suggests headroom to consolidate gains if it can keep converting mid-tier share while top-tier shifts persist.
Notable Products
Strawberry Rosin Gummy 10-Pack (100mg) posted the steepest movement in August 2026 with a -58.8% month-over-month drop and slid to rank 2, while Blue Raspberry Rosin Gummies 10-Pack (100mg) inched up 4.1% MoM to hold rank 1. Tree Sap - Donny Burger Live Rosin (1g) rose 40.6% MoM at rank 3, but two other concentrates — Cutie Juice Live Rosin (1g) at -56.1% and Maple Fumez Live Rosin (1g) at -61.2% — clustered at rank 4, signaling volatility within the same form factor. Three of the top four ranks are Edibles, and two of the top three SKUs are gummies, concentrating demand in one format even as one flagship flavor contracts sharply. The pattern implies Good Trees is consolidating around a single leading gummy while live rosin variants bifurcate between a rising hero and rapidly retreating SKUs, steering the mix toward fewer, clearer winners.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
