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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Nostalgia is stocked at 81 licensed dispensaries across Massachusetts, with the deepest coverage in Chelsea, Fall River, Quincy, Easthampton, and Franklin. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Nostalgia concentrated 66.02% of sales in Flower and 33.98% in Pre-Roll, with Flower up 281.78% year over year and 84.69% month over month, while Pre-Roll rose 56.50% year over year and 36.01% month over month. The brand’s overall year-over-year sales growth of 156.39% sat below Flower’s category-specific pace but above Pre-Roll’s, indicating mix-led acceleration toward higher-growth formats; average price climbed 34.40% year over year to $19.27, suggesting the growth did not rely solely on discounting. The pattern implies a deliberate tilt toward Flower as the growth engine, with Pre-Roll providing secondary lift and price tolerance expanding alongside volume.
Flower’s surge shifted portfolio balance toward a category where Nostalgia holds rank 33 in Flower within Massachusetts, pointing to headroom if the brand converts share gains into rank improvement while maintaining a 66.02% mix weight. The 84.69% month-over-month jump in Flower versus 36.01% for Pre-Roll repositions the brand nearer premium-purchase occasions tied to higher-per-unit pricing, while the 281.78% Flower year-over-year growth outpacing the 56.50% in Pre-Roll suggests marketing and supply allocation are better aligned to Flower demand. The implication is that near-term positioning should emphasize Flower assortment depth and price architecture to translate outsized category momentum into rank mobility from position 33 without overextending the Pre-Roll line.
Competitive Landscape
Nostalgia ranks #33 in Massachusetts Flower in July 2026, improving 51 positions year over year from #84 to #33 and rising 7 ranks from April 2026’s #40 to its peak at #33 in July 2026; in contrast, Farmer's Cut sits at #1 after moving from #4 year over year while expanding sales by 56.7%, and Root & Bloom advanced to #5 from #10 with 118.9% sales growth, indicating that Nostalgia’s rapid climb is occurring alongside competitors consolidating at the top and that its trajectory toward #33 implies it is transitioning from fringe to mid-pack contender rather than yet challenging the top-five tier.
Notable Products
Blue Dream Pre-Roll (1g) delivered the headline move in July 2026 with a 68.6% month-over-month increase and the number 1 rank, while Granddaddy Purple Pre-Roll (1g) surged 82.4% to rank 6, indicating velocity is concentrated at both the top and mid-pack. Maui Waui Pre-Roll (1g) also jumped 51.2% to rank 9, and Sour Diesel Pre-Roll (1g) advanced 22.9% at rank 5, with Blue Dream contributing $30,105 to the month’s total. With eight of the top ten sitting at ranks 1–10 under the Pre-Roll category and three SKUs posting gains of 51% or more, the pattern implies Nostalgia is consolidating share around a few fast-accelerating Pre-Roll leaders rather than spreading volume evenly across the lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
