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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Twisted Buds is stocked at 46 licensed dispensaries across Massachusetts, with the deepest coverage in Boston, Brockton, Fall River, Abington, and Allston. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Twisted Buds concentrated 56.76% of sales in Pre-Roll while Flower accounted for 43.24%, a split that coincided with a 20.07% month-over-month gain in Pre-Roll against a -0.43% month-over-month dip in Flower. Year over year, Pre-Roll expanded 2,203.21% while Flower rose 505.57%, and the brand’s average price fell 52.52% as total brand sales advanced 941.14% year over year. With Pre-Roll leading category share and accelerating month over month while Flower stagnated, the mix shift implies Twisted Buds is pivoting toward higher-velocity unit movement at lower price points to scale reach in Massachusetts.
The pivot is reinforced by a Pre-Roll average price of $3.62 versus $18.71 in Flower, a gap consistent with unit-led volume strategies and a July 2026 category rank of 29 in Pre-Roll. The combination of a 20.07% month-over-month surge in Pre-Roll and a -0.43% month-over-month contraction in Flower, alongside a 52.52% brand-wide price compression, indicates the brand is trading margin for share and using Pre-Roll scale as the entry vector to improve shelf presence in Massachusetts.
Competitive Landscape
Twisted Buds sits at rank #29 in MA Pre-Roll for July 2026, rising 153 positions year over year from #182, and climbing 34 spots since April 2026 when it was #63; this jump to a peak rank of #29 in July 2026 coincides with category leaders moving differently, as Jeeter held #1 with a 44.2% year-over-year sales increase while Cali-Blaze advanced to #2 from #16 with 241.1% year-over-year growth. Against the top five, where Nature's Heritage moved from #4 to #3 and Northern Grown improved from #10 to #4, Twisted Buds’ leap from #63 to #29 within three months suggests recent distribution or assortment shifts are translating into rank recovery rather than top-tier share capture, implying the near-term trajectory is about consolidating mid-tier presence before challenging the top 10.
Notable Products
Chubby Chaser Pre-Roll (1g) drove the standout movement in July 2026 with a +116% month-over-month surge and a jump to rank 2, while Stud Muffin Pre-Roll (1g) slipped -12.9% to rank 6 and Peanut Butter & Jelly Pre-Roll (1g) fell -32.4% at rank 10. Italian Ice Pre-Roll (1g) held rank 1 as Tropical Smoothie Pre-Roll (1g) and Purple Sunset Pre-Roll (1g) sat at ranks 3 and 4, and eight of the top ten are Pre-Roll SKUs from the same family, concentrating demand in single-gram formats. The $34,273 in July 2026 sales for Chubby Chaser Pre-Roll (1g) alongside a -32.4% pullback for Peanut Butter & Jelly Pre-Roll (1g) indicates skew intensification toward a few velocity leaders. The pattern implies Twisted Buds is consolidating share within Pre-Rolls around breakout winners, suggesting assortment pruning around underperforming flavors could lift overall productivity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
