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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In August 2026, daydream’s mix concentrated further into Flower at 90.07% share, up alongside a 24.58% month-over-month lift, while Pre-Roll contracted to 8.91% share with a -55.74% MoM change and Vapor Pens slipped to 1.02% share on a -65.99% MoM change; average prices diverged, with Flower at $58.31 versus Pre-Roll at $11.09. Within Flower in Saskatchewan, daydream sat at rank 8, indicating scale in its core segment even as peripheral formats receded; the pattern implies a deliberate tilt toward higher-priced Flower while deprioritizing Pre-Roll and Vapor Pens.
The sharp -55.74% MoM in Pre-Roll and -65.99% MoM in Vapor Pens, against a 24.58% MoM gain in Flower and an overall 90.07% mix weight, suggests a positioning anchored in premium-priced Flower where daydream can sustain an 8th-place rank, rather than breadth across lower-priced formats. With Pre-Roll averaging $11.09 versus Flower at $58.31 and Vapor Pens at $31.34, the pricing ladder reinforces a single-category value proposition; the implication is that maintaining or improving the rank 8 position will likely depend on deepening Flower assortment and price-pack architecture rather than reallocating toward the 8.91% and 1.02% niche shares.
Competitive Landscape
daydream is currently ranked #8 in SK Flower in August 2026, moving up 7 positions from #15 in May 2026, with no year-over-year rank available and a peak rank of #8 reached in August 2026; in comparison, Back Forty / Back 40 Cannabis sits at #1 after improving from #3 year over year, and Weed Me advanced to #5 from #33 year over year with 317.1% sales growth. Relative to Spinach at #3 after moving up from #2 year over year and The Loud Plug at #4 from #5, daydream’s 7-rank climb over three months narrows the gap to the top five but still trails competitors whose year-over-year rank gains range from +1 to +28, implying daydream’s trajectory is momentum-driven in the near term yet must convert short-term rank gains into sustained placement as peers consolidate higher positions.
Notable Products
Mangorita Pre-Roll (1g) posted the steepest decline at -67.4% MoM and sits at rank 7, while Mangorita Pre-Roll 3-Pack (1.5g) fell -43.3% MoM at rank 6; in contrast, Super Berry (14g) rose 40.8% MoM to rank 1 with $56,101 in August 2026. Four of the top ten are Flower SKUs, with Super Berry (14g) at rank 1 and Blueberry Slapz (3.5g) and Raspberry Glue (3.5g) clustered at ranks 2 and 3, indicating Flower concentration even as Pre-Roll ranks 5–8 are fragmented. The pattern implies daydream is consolidating around larger-format Flower winners while trimming underperforming Pre-Roll variants, shifting mix toward higher-rank, higher-consistency packs over volatile single Pre-Rolls.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
