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Where to Buy
HiRoller is stocked at 49 licensed dispensaries across Maryland and New Mexico, 47 of them in Maryland, with the deepest coverage in Baltimore, Silver Spring, Hagerstown, Bethesda, and Rockville. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
HiRoller concentrated 69.67% of July 2026 revenue in Flower and 30.33% in Pre-Roll, with Flower up 95.20% year over year but down 5.86% month over month, while Pre-Roll fell 22.59% year over year yet jumped 39.82% month over month. The brand’s average price declined 3.61% year over year to $49.45, with category price points split at $48.88 for Flower and $50.81 for Pre-Roll, implying mix-driven volume gains in Flower alongside a tactical push in Pre-Roll that lifted its share month over month without reversing its year-over-year contraction; this pattern points to a tilt toward Flower-led growth with opportunistic Pre-Roll recovery that remains below last year’s base.
Positioning-wise, the 95.20% year-over-year surge in Flower paired with a 5.86% month-over-month pullback suggests the brand is leaning into scale where it holds the most velocity, while the 39.82% month-over-month rebound in Pre-Roll against a 22.59% year-over-year decline indicates a secondary role centered on near-term activation rather than sustained share capture. Holding rank 42 in Flower in Maryland alongside a portfolio price gap where Pre-Roll sits 3.96% above the brand average and Flower 1.15% below implies headroom to trade Flower up selectively while using promotional or format innovation in Pre-Roll to stabilize its year-over-year deficit; the net effect is a barbell stance that anchors competitiveness in Flower while testing Pre-Roll for incremental, not foundational, growth.
Competitive Landscape
HiRoller sits at rank #42 in July 2026 in MD Flower, improving 7 positions from #49 year over year, but slipping 5 spots from #37 in April 2026, signaling mixed momentum within the year. Competitively, RYTHM advanced from #3 to #2 with 47.89% YoY sales growth while HiRoller’s rank only moved +7 positions YoY, and Strane climbed from #8 to #5 with 82.29% YoY growth as HiRoller fell back from its January 2026 peak at #33; this divergence implies HiRoller’s YoY rank recovery is outpaced by faster-moving peers and that without near-term share gains the brand risks further mid-tier drift.
Notable Products
Chem x Chocolate Infused Roll Out Ready (7g) posted the standout move in July 2026 with a 263% month-over-month surge into rank 2, while Motor Cake Infused Roll Out Ready (7g) followed with a 241% jump to rank 1. In contrast, McRuntz Infused Pre-Roll (7g) fell 35% to rank 10, marking the steepest decline among the top ten and widening the performance gap between infused Flower and Pre-Roll formats. Three of the top six are Flower SKUs with triple-digit or strong double-digit gains, and four of the top ten are Flower overall, indicating a pivot in buyer preference toward infused Flower over Pre-Rolls; the two leaders together accounted for $43,687 in July 2026 sales. The product mix implies HiRoller is consolidating leadership around infused Flower 7g formats while de-emphasizing lagging Pre-Rolls.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
