Jul-2026
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Market Insights Snapshot
Sticky Indoor Cannabis concentrated 83.52% of July 2026 sales in Flower, with that category up 8.11% year over year and 0.97% month over month, while Pre-Roll held 6.91% share on 158.35% YoY growth and 28.87% MoM acceleration. Vapor Pens accounted for 5.92% share but declined 6.84% MoM, as Concentrates reached 3.66% share with a 677.14% YoY surge and 17.83% MoM increase; the brand’s average price fell 12.21% YoY to $20.08. Taken together, the mix signals a Flower-led base with fast-growing adjuncts in Pre-Roll and Concentrates, implying that July 2026 demand is diversifying beyond core Flower at a pace that can offset the Vapor Pens MoM drag.
With Flower anchoring volume yet ranking 46 in Flower within California, the 0.97% MoM growth alongside a 6.84% MoM decline in Vapor Pens suggests headroom to reallocate attention toward Pre-Roll and Concentrates, which posted 28.87% and 17.83% MoM gains respectively. The 12.21% YoY price decrease combined with 8.11% YoY growth in Flower and 158.35% YoY expansion in Pre-Roll indicates that price-accessible formats are pulling incremental share, implying a positioning opportunity that leans into value-tier Flower while using Pre-Roll and Concentrates as acquisition on-ramps to stabilize category rank pressure in July 2026.
Competitive Landscape
Sticky Indoor Cannabis sits at rank #46 in CA Flower in July 2026, a 3-position improvement from #49 year over year, but down 3 positions from #43 in April 2026 while still 10 spots below its peak at #36 in March 2026; in contrast, STIIIZY moved from #2 to #1 with 59.7% YoY sales growth and CannaBiotix (CBX) slipped from #1 to #2 with 7.0% YoY growth, indicating category leaders are consolidating share as mid-tier ranks shuffle. Compared with CAM, which climbed from #4 to #3 on 52.2% YoY gains while Claybourne Co. fell from #3 to #5 with a 1.4% YoY decline, Sticky Indoor Cannabis’s modest upward YoY rank change alongside a quarter-over-quarter dip implies a fragile foothold where incremental gains risk being offset unless momentum from March 2026’s #36 peak is re-established.

Notable Products
Blue Dream Pre-Roll (1g) posted the standout surge in July 2026 with +99.6% MoM to rank 2, while Troublemaker (3.5g) fell -13.7% MoM at rank 8, and Gas Berry Pre-Roll (1g) slid -12.7% at rank 9. Flower occupies 8 of the top 10 ranks with Relapse (3.5g) at rank 1 and Space Gas (3.5g) up +24.5% at rank 4, concentrating share despite only a single pre-roll showing outsized MoM acceleration. The top four ranks include three Flower SKUs (ranks 1, 3, 4) versus one Pre-Roll at rank 2, indicating portfolio pull remains Flower-led even as one pre-roll nearly doubled. This pattern implies Sticky Indoor Cannabis is anchored by Flower dominance while selectively scaling pre-rolls as a fast-follow adjacency.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







