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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
June 2026 category mix consolidated around Pre-Roll at 78.40% share with 155.26% year-over-year growth and 12.22% month-over-month, while Flower dropped to 18.56% share with -11.18% YoY and -15.31% MoM. Vapor Pens remained small at 3.04% share but jumped 107.85% MoM despite no YoY baseline, and average price fell 13.57% YoY to $19.82. In British Columbia Pre-Roll rank sat at 26, indicating gains are volume-led rather than rank-led; the pattern implies a deliberate pivot to value-oriented Pre-Roll depth as Flower retrenches and Vapor Pens experiments into a niche.
The mix shift toward Pre-Roll (+12.22% MoM share momentum alongside rank 26 in British Columbia) and away from Flower (-15.31% MoM, -11.18% YoY) suggests Green Mountain Health Alliance is competing on accessible price points and multipack formats, using lower pricing (average price -13.57% YoY) to accelerate unit velocity. Vapor Pens’ 107.85% MoM spike at only 3.04% share indicates controlled testing that can add incremental reach without distracting from the Pre-Roll core; the implication is a scale-first positioning in Pre-Roll with selective premium adjacency, rather than a balanced multi-category portfolio.
Competitive Landscape
Green Mountain Health Alliance sits at rank #26 in BC Pre-Roll for June 2026, improving 16 positions year over year from #42 and 12 positions since March 2026 from #38, while still trailing its October 2025 peak of #18 by 8 spots; meanwhile, General Admission held #1 year over year but saw sales down 18.9%, and Back Forty / Back 40 Cannabis surged from #22 to #3 with sales up 263.3%, indicating that Green Mountain Health Alliance’s upward rank trajectory is recovery-driven but must outpace rapid climbers to convert a mid-20s position into sustained top-20 presence.
Notable Products
Mangoz Pre-Roll 10-Pack (5g) posted the largest swing in June 2026 with a +64.3% month-over-month jump while holding rank 5, whereas Cherry Punch Pre-Roll 3-Pack (1.5g) slid -34.3% at rank 7. Romulan Grapefruit Pre-Roll (1g) fell -16.9% to rank 3 as Cherry Purple Punch Pre-Roll 3-Pack (1.5g) climbed +30.3% to rank 1, putting momentum behind multi-pack value over single-stick formats. Six of the top ten are Pre-Roll SKUs, and two-pack or larger multi-packs occupy ranks 2, 4, 5, 6, and 10, concentrating demand in bulk formats even as single-gram options lose share. This pattern implies Green Mountain Health Alliance is consolidating around higher-count Pre-Roll configurations as the primary commercial lever for the next product cycle.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
