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Jun-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Herb - Made in New York’s mix concentrated in Flower at 55.84% share and Pre-Roll at 40.07% share, while Vapor Pens held 4.09% share; month over month, Flower rose 101.65% and Pre-Roll climbed 110.22%, but Vapor Pens fell 26.47%. The average price differential is material, with Flower at $26.06 and Vapor Pens at $29.55, alongside Pre-Roll at $9.75; together with a Flower category rank of 24 in New York, this split suggests scale is accruing in value-led combustion formats rather than higher-priced oil formats. The pattern implies the brand is leaning into volume growth via Pre-Roll and Flower, accepting contraction in Vapor Pens to sustain double‑digit share gains in combustion.
The shift—Flower share at 55.84% alongside a 101.65% month-over-month surge, paired with Pre-Roll’s 40.07% share and 110.22% month-over-month growth—positions Herb - Made in New York to compete on shelf breadth within combustion, while a 26.47% month-over-month decline in Vapor Pens signals reduced emphasis where price points are higher. With Vapor Pens at 4.09% share and an average price of $29.55 vs. Flower at $26.06, the mix prioritizes basket penetration over premium cart trade-up, and a Flower rank of 24 in New York indicates room to gain distribution through high-velocity SKUs. The implication is that near-term share gains are more likely to come from reinforcing Pre-Roll and Flower velocity than from reversing the Vapor Pens decline.
Competitive Landscape
Herb - Made in New York sits at rank #24 in June 2026, advancing 12 positions from #36 in March 2026, while year-over-year rank is unreported and caps the analysis at the current peak of #24 in June 2026; in contrast, Find. holds #1 after a +3 YoY rise and RYTHM is #5 with a +10 YoY climb, indicating that Herb - Made in New York’s 12-rank quarter-on-quarter jump still trails leaders consolidating share via multi-quarter gains. With competitor sales trajectories diverging—Leal growing sales by 44.4% YoY at #2 and Dank. By Definition contracting by 50.7% YoY at #3—Herb - Made in New York’s ascent to its best-ever #24 in June 2026 implies a mid-tier breakthrough that depends on sustaining momentum against faster-rising peers at #1–#5.
Notable Products
Runtz Pre-Roll (1g) delivered the sharpest move in June 2026 with a +330.2% month-over-month surge into rank 2, while Sour Diesel Pre-Roll (1g) jumped +315.5% to rank 1. Five of the top ten are Pre-Roll SKUs, and three sit in ranks 1–4, indicating a tilt toward quick-consumption formats. The outsized Pre-Roll gains versus Flower placements concentrated at ranks 5–10 imply the brand is reallocating attention to fast-turn, entry-ticket items over eighths.
Runtz (3.5g) rose +77.4% month over month but only reached rank 6, whereas the Tropicana Cookies Hash Infused Pre-Roll (1g) advanced +32.1% to rank 8. With Flower still holding four of the top ten yet ceding the top four to Pre-Roll, the mix points to near-term revenue capture through high-velocity pre-rolls while Flower serves as a volume stabilizer rather than a rank leader. The pattern implies Herb - Made in New York is prioritizing Pre-Roll momentum for share capture, using selective Flower lifts to backfill depth without displacing the new Pre-Roll-led hierarchy.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
