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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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J2 is stocked at 13 licensed dispensaries across Oregon, with the deepest coverage in Portland, Oregon City, Beaverton, Eugene, and Ontario. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, J2’s mix skews toward Pre-Roll at 66.16% share while Concentrates holds 33.84% share, with Pre-Roll up 52.03% month over month and Concentrates up 71.52% month over month. The average price spans a low $2.29 in Pre-Roll versus $14.22 in Concentrates, and the brand sits at rank 38 in Oregon Pre-Roll, indicating a volume-led position rather than premium pricing. The pattern implies J2 is leaning into lower-ticket Pre-Roll velocity while opportunistically expanding higher-priced Concentrates, setting up a barbell where rapid MoM gains in both categories could re-balance mix if Concentrates sustains a >70% MoM growth clip and Pre-Roll remains above 50%.
With Pre-Roll carrying two-thirds of sales and priced 84% below the brand’s overall average price benchmark across categories, J2’s near-term positioning is anchored in accessibility while the 71.52% MoM surge in Concentrates creates margin leverage potential. Holding rank 38 in Oregon Pre-Roll alongside a 52.03% MoM lift suggests headroom for share capture if price-pack architecture continues to convert, while a 33.84% Concentrates mix at a $14.22 average price can lift revenue efficiency per unit; the thesis is that sustaining double-digit MoM growth in both categories would gradually shift J2 from a single-category value play toward a dual-engine model with diversified price points.
Competitive Landscape
J2 sits at #38 in OR Pre-Roll in October 2026, improving 25 rank positions from #63 in July 2026, while hitting its peak rank of #38 in October 2026; by contrast, STiCKS held #1 with a year-over-year rank change of 0 and an 84.8% YoY sales increase, and Kaprikorn climbed from #5 to #2 alongside a 144.4% YoY sales lift. With Hellavated at #3 despite a 20.3% YoY sales decline and Portland Heights at #4 amid a 30.7% YoY drop, J2’s ascent from #63 to #38 signals regained distribution or item productivity but still places it far from the top 5, implying that sustaining double-digit rank gains will require outpacing stable leaders and capitalizing on competitors’ negative YoY comps.
Notable Products
October 2026 sales at J2 are overwhelmingly new releases, with products first sold in the last six months contributing 97.1% of revenue and populating all 10 top items, led by Cosmos Cookies Cured Resin Dab (2g) at 12.9%. This points to a lineup driven by recent launches, so most of its sales come from newly introduced SKUs.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
