Jun-2026
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Market Insights Snapshot
In June 2026, Just Vape’s mix is fully concentrated in Vapor Pens at 100.0% share, with category sales down 3.99% year over year and down 7.20% month over month, while average price rose 15.53% YoY to $27.80. The brand held rank 10 in Vapor Pens in Maryland, and the single-category focus means no offset from other formats when Vapor Pens contract; the pattern implies price-led revenue defense that did not counteract volume pressure given the simultaneous YoY decline and steeper MoM pullback.
The widening gap between a 15.53% YoY price increase and a 3.99% YoY sales decline, alongside a 7.20% MoM drop, implies mix stability but elastic demand within Vapor Pens; at rank 10 in Maryland, the brand is positioned as a mid-pack option rather than a share leader. The thesis is that a single-category strategy amplifies sensitivity to Vapor Pen demand cycles and price elasticity, suggesting the current positioning relies on price elevation without cross-category buffering and risks further rank slippage if MoM softness persists.
Competitive Landscape
Just Vape sits at rank #10 in MD Vapor Pens in June 2026, up 5 positions year over year from #15 and improving 3 spots since March 2026 from #13 to #10; this is also its peak rank, marking a ceiling reached rather than surpassed. In contrast, Select held #1 both this year and last while growing sales 14.97%, and RYTHM climbed from #4 to #2 with 35.93% YoY sales growth, whereas &Shine slipped from #2 to #3 alongside a -19.80% sales decline. With Rove leaping from #47 to #5 on 5,061.66% YoY sales growth, Just Vape’s incremental ascent to #10 indicates progress but also rising competitive pressure from faster-moving peers, implying that without step-change gains in velocity or distribution the brand risks stalling near the lower edge of the top 10.

Notable Products
Amnesia Distillate Cartridge (1g) posted the steepest movement in June 2026 with a -53.8% month-over-month decline while dropping outside the top five to rank 6, whereas Blueberry Cookies Distillate Cartridge (1g) surged +74.0% MoM to rank 3. OG Kush Distillate Cartridge (1g) rose +47.6% MoM to hold rank 1, while Pink Guava BDT Distillate Cartridge (1g) fell -19.0% MoM to rank 5, indicating demand polarization within the same format. Eight of the top ten are Vapor Pens SKUs from a single 1g distillate family, and Blue Dream Distillate Cartridge (1g) improved +25.0% MoM to rank 2 with $30,186 in June 2026, pointing to a lineup consolidating around a few fast-moving 1g profiles even as certain flavors retrench.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







