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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Daily! by Let's Burn concentrated 66.54% of September 2026 sales in Flower and 33.46% in Pre-Roll, with Flower holding Rank 12 in Connecticut while posting a -3.11% month-over-month change versus a steeper -4.85% in Pre-Roll. The category skew comes with a pricing gap: average price was $26.78 in Flower against a 10.22 average in Pre-Roll, a spread that can cushion revenue when unit velocities soften but also magnifies exposure when higher-priced segments retrench; taken together, the shallower Flower decline and the Rank 12 position indicate the brand’s near-term stability depends on sustaining Flower depth while containing Pre-Roll drag.
The mix shift implies the brand’s positioning is anchored in mid-pack Flower share where a -3.11% month-over-month dip outperformed the -4.85% Pre-Roll decline, suggesting resource allocation toward Flower can defend rank while Pre-Roll requires tighter SKU rationalization to prevent incremental share loss. With 66.54% of sales riding on Flower at Rank 12 in Connecticut and a 33.46% tail in lower-priced Pre-Rolls, the path forward points to reinforcing price-pack architecture in Flower and curbing discount leakage in Pre-Roll to preserve margin mix and avoid sliding into lower rank tiers.
Competitive Landscape
Daily! by Let's Burn sits at rank #12 in CT Flower in September 2026, improving 11 positions from #23 in June 2026, while the category leader Let's Burn holds #1 and Find. climbed 12 ranks year over year to #3 alongside 124.1% YoY sales growth. In contrast, Savvy is at #2 with a 2-rank YoY gain despite a 26.8% YoY sales decline, and RYTHM moved up 8 ranks to #5 with 25.2% YoY sales growth, implying Daily! by Let's Burn’s late-year ascent to a peak rank in September 2026 positions it as an emerging mid-tier contender whose recent momentum outpaces its earlier quarter but still trails the top-five trajectory.
Notable Products
Day Off Pre Ground (7g) posted the sharpest move in September 2026 with +144% MoM while jumping into rank 7, outpacing the next-largest gainer Kickback Pre-Roll (1g) at +92% MoM in rank 1. In contrast, Smooth Sailing (3.5g) fell -46% MoM to rank 3 and Tropic Burst (3.5g) declined -23% MoM to rank 2, creating a split where value-oriented formats rise as legacy flower SKUs contract. Four of the top ten are Pre-Roll SKUs, and three are Flower, with Beach Day Pre-Roll 10-Pack (5g) debuting at rank 6 alongside Smooth Sailing Fun Size Budz (14g) at rank 8, indicating mix shift toward larger or convenience packs; Beach Day generated $33,434. The pattern implies Daily! by Let's Burn is tilting assortment toward accessible pack sizes and pre-ground options that convert at lower price-per-gram, even as flagship eighths lose velocity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
