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Aug-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In August 2026, SensiMila’s mix pivoted toward Pre-Roll at 41.60% share with year-over-year growth of 7.87% but a month-over-month decline of 7.74%, while Concentrates held 32.40% share with a 21.07% year-over-year drop and a 9.44% month-over-month decline. Flower rose month-over-month by 11.95% to 24.35% share despite a 50.14% year-over-year contraction, and Vapor Pens fell to 1.65% share with a 98.26% year-over-year and 89.61% month-over-month plunge. With overall average price down 41.45% year-over-year to $13.54, the pattern implies SensiMila is trading volume into lower-priced formats (Pre-Roll, Flower) while ceding higher-ticket segments (Concentrates, Vapor Pens), reshaping revenue mix toward value.
The shift places SensiMila more firmly in accessible inhalables: Pre-Roll’s share leadership at 41.60% alongside Flower’s 11.95% month-over-month rebound signals a defense of basket entry and repeat utility, whereas Concentrates’ 21.07% year-over-year decline and Vapor Pens’ 98.26% collapse compress premium upsell paths. Given Concentrates remains the top category by positioning context yet only accounts for 32.40% of internal sales, the thesis is that SensiMila’s near-term positioning skews toward price-sensitive occasions, trading depth in premium adoption for broader reach, which will likely sustain traffic but cap average ticket unless pricing and innovation reopen the concentrate and pen ladder.
Competitive Landscape
SensiMila sits at rank 45 in AB Concentrates in August 2026, improving 6 positions from rank 51 year over year, yet slipping 3 spots from rank 42 in May 2026 and still short of its peak rank 41 reached in March 2026; meanwhile, Sticky Greens vaulted from rank 49 to rank 5 year over year and Dab Bods held rank 3 with 69.5% YoY sales growth, indicating the top five tightened while mid-pack mobility narrowed. With BoxHot steady at rank 1 despite a 2.6% YoY sales decline and Endgame static at rank 2 amid a 21.6% YoY drop, SensiMila’s modest rank gain alongside a 3-position quarter-lag gives it less leverage than fast risers and more exposure to churn than entrenched leaders, implying a trajectory of incremental recovery that risks stalling without a catalyst to convert March 2026’s peak position into sustained top-40 presence.
Notable Products
Dual Chamber Liquid Diamond Live Rosin Disposable (1g) posted the steepest decline in August 2026 at -84.0% MoM while sliding to rank 6, signaling a sharp pullback in Vapor Pens even as the top five stayed dominated by other formats. Orange Twist Infused Pre-Roll (2g) held rank 1 with a -7.7% MoM dip, and Yeti's Breath Shatter (1g) fell -18.4% to rank 2, suggesting that retention at the top is coming from incumbency more than momentum; with two Concentrates in the top four and Flower occupying ranks 3 and 5, four of the top ten center on inhalable staples rather than edibles or topicals. Unicorn Piss Live Resin THC Diamonds in Sauce (1g) rose +20.7% MoM to rank 4 while Banana Cream (7g) declined -17.8% at rank 3, indicating that spend is tilting toward premium Concentrates while bulk Flower softens; the concentration in Pre-Roll, Concentrates, and Flower implies a pivot away from disposable Vapor Pens and toward formats with higher repeat velocity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
