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Aug-2026
Sales
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Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In August 2026, boomstick’s mix concentrated in Vapor Pens at 54.28% share while Concentrates accounted for 45.72%, with Vapor Pens ranking 36th in British Columbia and posting a 14.84% month-over-month gain versus a faster 29.17% increase in Concentrates; average prices split at $30.59 for Vapor Pens and $26.29 for Concentrates. The asymmetric month-over-month acceleration combined with a mid-pack rank at 36 implies that short-term momentum is tilting toward Concentrates even as the brand remains anchored in Vapor Pens, setting up a near-term rebalancing pressure if the 14.84% versus 29.17% growth gap persists.
The widening gap between category growth rates (29.17% for Concentrates versus 14.84% for Vapor Pens) alongside a 54.28% to 45.72% mix suggests boomstick is trading some Vapor Pen depth for broader basket coverage, which can lift overall velocity if cross-category conversion improves by even 1–2 percentage points. Holding a 36 rank in Vapor Pens while Concentrates outpace on growth implies the brand’s positioning is shifting from a single-category leader to a dual-category hedge, where maintaining a >50% Vapor Pen mix but capturing incremental share in Concentrates could raise aggregate rank by 2–3 positions if the faster-growing segment reaches a 48–49% mix under similar price bands.
Competitive Landscape
boomstick sits at rank #36 in BC Vapor Pens in August 2026, improving 7 positions from #43 in May 2026, while its peak of #32 in June 2026 marks a 4-place slide since that month; by contrast, Spinach climbed from #3 to #1 year over year with 242.2% sales growth, and BoxHot moved from #1 to #2 as its growth was 15.4%. The three-month gain of 7 ranks alongside a 4-rank retreat from the June 2026 peak indicates stabilization at a mid-pack position rather than a sustained ascent toward the top tier.
Notable Products
Gelato 41 Live Resin Shatter (1g) delivered the standout movement in August 2026 with a month-over-month surge of 78.8% that vaulted it to rank 1, while Blackjack Whipped Live Resin (1.2g) fell 36.6% and sat at rank 5. Blueberry Avalanche Diamonds Cartridge (1g) climbed 37.6% to rank 3 as Root Beer Burst Diamonds Cartridge (1g) slipped 3.1% to rank 2, indicating gains concentrated at the very top rather than broadly across ranks. Four of the top ten are Vapor Pens, yet the only raw dollar outlier was a Concentrates leader at $62,724, suggesting the category mix is tilting toward high-velocity flagship SKUs rather than a uniform category push.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
