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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Cold Cure Labs concentrated nearly all sales in three segments, with Pre-Roll at 40.20% share and a 35.76% month-over-month lift, while Vapor Pens held 25.57% share but declined 19.59% MoM, and Concentrates at 34.23% share were essentially flat MoM at 0.04% yet up 304.94% year over year. The average price fell 31.39% YoY to $16.97 as category mix tilted toward lower-priced Pre-Roll (average price $10.27) alongside higher-priced Concentrates (average price $32.998), and the brand’s overall sales rose 557.77% YoY, placing Pre-Roll at rank 27 in Colorado. These shifts imply the brand is monetizing volume gains via Pre-Roll while using Concentrates’ triple-digit YoY growth to maintain premium baskets, creating a barbell that buffers the Vapor Pens contraction.
The mix pattern suggests a pricing-for-volume trade that expands reach through Pre-Roll’s 35.76% MoM growth while relying on Concentrates’ 304.94% YoY surge to support margin even as Vapor Pens’ 19.59% MoM drop pressures higher-ticket throughput. With 40.20% of sales in Pre-Roll but a rank of 27 in Colorado, the brand’s pathway is to convert volume scale into positional gains by stabilizing Vapor Pens or reallocating toward Concentrates’ 34.23% share, implying that near-term share gains hinge on reinforcing the two ends of the price spectrum rather than chasing mid-tier recovery.
Competitive Landscape
Cold Cure Labs sits at rank 27 in CO Pre-Roll in May 2026, a climb of 12 positions from rank 39 in February 2026, marking its peak position to date at rank 27 while still outside the top 25; in contrast, Cali-Blaze holds rank 1 with a 29.3% YoY sales increase and Spectra advanced from rank 10 YoY to rank 5 with 121.5% YoY growth, indicating faster share consolidation at the top than Cold Cure Labs’ recent rank gains; the pattern implies Cold Cure Labs’ upward trajectory from rank 39 to 27 over three months improves visibility but, without acceleration versus leaders at ranks 1–5, the brand risks stalling on the fringe of the top tier.
Notable Products
TallyHo Rosin Infused Pre-Roll (1g) posted the standout move in May 2026 with a 97.4% month-over-month increase while climbing to rank 2, whereas Skunk Breath Rosin Infused Pre-Roll (1g) fell 41.5% and slid to rank 6. Papaya Slush Rosin Infused Pre-Roll (1g) also surged 69.8% to hold rank 1, and the top three ranks were all Pre-Rolls with MoM spreads ranging from +9.1% to +97.4%. With eight of the top ten belonging to the Pre-Roll category and a single item at rank 1 generating $18,222, the mix implies Cold Cure Labs is consolidating demand around higher-velocity rosin-infused Pre-Rolls at the expense of slower variants, priming the brand to prioritize a few fast-scaling SKUs over breadth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
