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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Offshore Oil Co. concentrated 91.61% of June 2026 sales in Vapor Pens, with Edible at 8.39%, and Vapor Pens advanced 72.67% month over month while Edible rose 118.79% month over month; year over year, Vapor Pens expanded 754.94% as overall brand sales grew 833.23%. The average price fell 2.52% year over year to $35.02 while Vapor Pens maintained a higher $42.65 average, and within its core category the brand held rank 19 in New Jersey; the pattern implies a scale-led push in Vapor Pens that is lifting total sales while a lower-priced Edible line is accelerating mix diversification.
With 91.61% share anchored in Vapor Pens alongside a 72.67% month-over-month surge, the brand’s growth engine remains concentrated, but the 8.39% Edible share and 118.79% month-over-month gain indicate a hedge that could temper category risk; maintaining rank 19 in New Jersey while prices eased 2.52% suggests volume-led momentum rather than premium-led gains. This positioning implies Offshore Oil Co. can trade penetration for share by leaning into Vapor Pens scale while selectively expanding Edible to capture price-sensitive demand, using June 2026 mix shifts to balance rapid growth (754.94% Vapor Pens YoY) with margin control through portfolio pricing.
Competitive Landscape
Offshore Oil Co. sits at rank #19 in NJ Vapor Pens in June 2026 after rising 35 spots year over year from #54, and climbing 17 positions since March 2026 from #36 to #19; this coincides with a peak rank of #19 in June 2026 and a year-over-year laddering that contrasts with Select holding #1 while posting a -8.6% sales change and RYTHM advancing from #7 to #5 alongside a 26.0% sales lift. Against the upper tier where Fernway stayed at #2 with a 10.7% gain and Legend maintained #3 with a 27.2% increase, Offshore Oil Co.’s jump from #36 in March 2026 to #19 in June 2026 indicates a trajectory driven more by consistent share capture than single-month volatility, implying the brand is transitioning from mid-pack churn to sustained top-20 presence.
Notable Products
24K Gold Distillate Disposable (2g) posted the largest month-over-month gain at 125.6% and rose to rank 2, while Pineapple Express Distillate Disposable (1g) climbed 96.1% to rank 1. King Louis XIII Distillate Disposable (2g) advanced 118.5% to rank 7, and Grape Ape Distillate Disposable (1g) increased 78.9% to rank 4. With eight of the top ten SKUs in Vapor Pens and two 2g formats both clearing +100% MoM, the mix points to acceleration around higher-capacity pens rather than diversification into Edibles.
Strawnana Distillate Disposable (1g) gained 50.1% to rank 3, and Super Boof Distillate Disposable (1g) rose 79.5% to rank 6, while Papaya Distillate Disposable (2g) added 72.5% to rank 5. In contrast, Edible entries like Blue Raspberry Gummies 10-Pack (100mg) grew 34.7% at rank 9, and Pineapple Gummies 10-Pack (100mg) entered at rank 8 with $7,284, trailing Vapor Pens’ faster MoM momentum and higher ranks. The pattern implies Offshore Oil Co. is consolidating demand in Vapor Pens, using 2g SKUs to expand share and leaving Edibles as secondary contributors in June 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
