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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Superfire is stocked at 214 licensed dispensaries across Michigan, New York, and Oklahoma, 166 of them in Michigan, with the deepest coverage in Detroit, New Buffalo, Lansing, Monroe, and Ann Arbor. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Superfire’s August 2026 category mix concentrated 38.65% in Vapor Pens and 34.17% in Flower, with Vapor Pens up 298.25% year over year but down 14.87% month over month, while Flower surged 641.15% year over year but fell 20.65% month over month. Edible held 18.30% share with 260.09% year-over-year growth and a 20.69% month-over-month lift, whereas Pre-Roll at 8.88% share declined 44.99% year over year but spiked 54.42% month over month. Average price rose 7.90% year over year to $6.96, while Vapor Pens’ higher ticket at $10.25 and Flower’s $54.51 suggest mix-up effects even as monthly softness persisted in the two largest categories. The pattern implies Superfire is leaning into higher-growth inhalable segments on an annual basis but absorbing near-term pullbacks in its two biggest volume pools, shifting incremental momentum toward Edible and opportunistic Pre-Roll replenishment.
These shifts reposition Superfire toward a barbell of premium-perceived inhalables and value-driven ingestibles: the 298.25% year-over-year expansion in Vapor Pens alongside a 641.15% rise in Flower builds top-of-funnel reach, while the 20.69% month-over-month gain in Edible cushions volatility from the 14.87% and 20.65% month-over-month declines in Vapor Pens and Flower. With Vapor Pens at rank 43 in Michigan during August 2026 and share concentrated in two categories totaling 72.82%, Superfire’s positioning depends on stabilizing repeat rates in inhalables and using Edible’s momentum and Pre-Roll’s 54.42% month-over-month rebound to smooth seasonality; the implication is a need to defend vapor pen visibility while broadening basket coverage through Edible mix to mitigate monthly swings.
Competitive Landscape
Superfire sits at rank #43 in MI Vapor Pens in August 2026, improving 15 positions from #58 in May 2026, while also sliding 9 spots from its recent peak of #34 in June 2026; this mix of a 25.9% rank climb over three months and a 26.5% pullback from peak suggests volatility rather than linear momentum. In contrast, MKX Oil Company holds #1 after rising from #2 year over year with sales up 24.7%, and Muha Meds sits at #2 after sliding from #3 with sales down 8.9%, indicating that Superfire’s mid-pack churn occurs while leaders consolidate or reposition near the top. Given the August 2026 placement at #43 and the June 2026 peak at #34, the trajectory implies Superfire’s gains are episodic and require sustained share capture to convert short-term spikes into durable rank progress.
Notable Products
Sour Blue Raspberry Gummies 10-Pack (200mg) posted the standout move in August 2026 with a 79.2% month-over-month increase and rose to rank 3, while category peers like Sour Strawberry Gummies 10-Pack (200mg) advanced 14.0% at rank 2; four of the top ten are Edible SKUs within the Sour Gummies family, concentrated at ranks 1 through 4. Atomic Apple Infused Pre-Roll (1.2g) climbed 39.2% to rank 5, yet Pre-Rolls occupy only ranks 5 and 10, signaling a gap versus Edibles, which also include steady performers at rank 1 up 6.6% and rank 4 up 24.9%. The concentration of high-rank gains among Sour Gummies and the relative dispersion of Pre-Rolls imply Superfire is consolidating demand around flavor-led Edibles while using a few Infused Pre-Rolls as tactical volume drivers rather than category anchors.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
