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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Hyrule Cannabis is stocked at 20 licensed dispensaries across Missouri, with the deepest coverage in Joplin, Cassville, Clinton, Columbia, and Dexter. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Hyrule Cannabis shifted decisively into Edible, which captured 57.97% share with 59.15% month-over-month growth and 495.58% year-over-year expansion, while Vapor Pens fell to 27.67% share with a 0.52% MoM uptick but a -79.26% YoY drop. Pre-Roll contracted to 9.87% share with -31.85% MoM and -28.73% YoY, as Concentrates inched up to 4.49% share on 47.03% MoM with no year-over-year baseline, coinciding with a 30.15% YoY rise in average price to $43.98. The brand’s overall sales decline of -36.30% YoY alongside a rank of 38 in Edible within Missouri suggests category consolidation around Edible is offsetting, but not reversing, wider portfolio contraction.
The pivot toward higher-priced Edible (51.37 average price) and away from Vapor Pens and Pre-Roll indicates a trading-up strategy where unit velocity likely concentrates in fewer SKUs despite -36.30% YoY brand sales. With Edible gaining 30.31 percentage points of mix versus the combined erosion in Vapor Pens and Pre-Roll and only a 0.52% MoM lift in Vapor Pens against a 59.15% MoM surge in Edible, the brand is repositioning toward a premiumized ingestible niche. This pattern implies near-term dependence on Edible to anchor share in Missouri while rank 38 in Edible leaves headroom that will require sustaining double-digit MoM gains in Edible and stabilizing the -31.85% MoM drag in Pre-Roll to prevent further dilution of total-brand momentum.
Competitive Landscape
Hyrule Cannabis is ranked #38 in MO Edible in August 2026, improving 21 positions from #59 year over year, while slipping 1 spot from #37 in May 2026 and remaining 4 places below its peak at #34 in March 2026; meanwhile, Good Day Farm moved up from #2 to #1 and Gron / Grön fell from #1 to #2 with a -7.83% sales change year over year, indicating Hyrule Cannabis is gaining ground against top-tier volatility but still lagging month-to-month traction that would convert its March 2026 peak into sustained top-30 presence.
Notable Products
Blue Raspberry Gummies 10-Pack (1000mg) posted the sharpest movement in August 2026 with an 84.4% month-over-month gain and climbed to rank 2, while Lemon & Lavender Gummies 10-Pack (1000mg) rose 67.2% MoM to hold rank 1. Salted Watermelon Gummies 10-Pack (100mg) advanced 37.6% MoM at rank 3, and Clementine Live Resin Disposable (1g) increased 36.2% MoM to rank 7. With five of the top ten positions occupied by Edible SKUs and Vapor Pens adding two more fast risers, the mix points to a pivot toward higher-dosage confections as the volume engine, supported by growing inhalable trial that broadens basket roles.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
