Data Snapshot: Oct 05, 2026
$500K+

Sep-2026

Sales

Growth

Trend

6-Month

112

Product Count

SKUs

$12.89

Avg Price

26.4%

YoY Sales Change

-30.8%

YoY Price Change

Michigrown

Where to Buy

Michigrown is stocked at 222 licensed dispensaries across Michigan, with the deepest coverage in New Buffalo, Detroit, Grand Rapids, Monroe, and Kalamazoo. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/6575.json?v=20261004
Michigrown Sales

Market Insights Snapshot

Michigrown Historical Sales by Category

In September 2026, Michigrown’s mix concentrated further into Flower at 77.28% share, with Flower up 32.72% month over month and 5.29% year over year, while Pre-Roll held 17.92% share with a 2.35% MoM decline but a 220.07% YoY surge. Concentrates expanded to 4.80% share on a 384.84% MoM spike, despite no year-over-year baseline, and the brand’s average price fell 30.81% YoY alongside total brand sales up 26.42% YoY; together these shifts imply price-enabled volume capture centered in Flower with selectively accelerating trial in Concentrates.

Positioning-wise, the heavier Flower weighting aligns with a rank of 40 in Flower in Michigan, but the 32.72% MoM Flower growth versus a 2.35% MoM Pre-Roll dip suggests a pull toward core SKUs over ancillary formats. The 384.84% MoM rise in Concentrates paired with a 220.07% YoY lift in Pre-Roll implies Michigrown is using lower average prices and mix breadth to seed adjacencies, yet the 77.28% Flower share and 26.42% YoY brand growth indicate the near-term path is deepening Flower penetration rather than diversifying share, pointing to a volume-led stance that trades margin for share in core categories.

Sep-2026 Rank
Concentrates
Flower
Pre-Roll
76
40
75
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
77.3%
$17.11
+5.3%
+32.7%
Pre-Roll
17.9%
$5.97
+220.1%
-2.3%
Concentrates
4.8%
$20.50
—
+384.8%
Michigrown

Competitive Landscape

Michigrown sits at rank #40 in MI Flower for September 2026, improving 5 positions year over year from #45 while rising 15 spots since June 2026 from #55; however, it remains 10 places below its peak of #30 set in February 2025 and trails category leaders as High Minded holds #1 unchanged year over year and Play Cannabis advanced from #7 to #2 alongside a 33.3% sales increase. Compared to Pro Gro moving from #6 to #3 with 25.5% YoY sales growth and NOBO jumping from #19 to #4 on 188.3% YoY sales growth, Michigrown’s rank gains are slower despite a three-month climb, implying the brand is stabilizing in the mid-tier but must accelerate share capture to avoid being boxed out by faster-rising contenders.

Michigrown market ranking for MI Flower

Michigrown

Notable Products

Hypno Stank Pre-Roll (1g) posted the steepest movement in September 2026 with a -45.1% month-over-month drop while sitting at rank 9, indicating a sharp pullback in a segment otherwise anchored by multiple top-10 Pre-Rolls. In contrast, Affogato Pre-Roll (1g) climbed 43.7% MoM at rank 3 and Kush Cookies Pre-Roll (1g) rose 21.7% at rank 2, and four of the top ten are Pre-Roll SKUs, signaling a polarized Pre-Roll mix where gains at the top coexist with volatility lower down the list. The rank 1 position is held by Death Star (Bulk) in Flower even with no stated MoM change, but Pre-Rolls capture two of the top three ranks and one major retreat, implying Michigrown is leaning into Pre-Roll velocity while needing tighter SKU curation to avoid cannibalization.

Product
Category
May-2026
Jun-2026
Jul-2026
Aug-2026
Sep-2026
MoM %
Death Star (Bulk)
Flower
>10
>10
>10
>10
1
—
Kush Cookies Pre-Roll (1g)
Pre-Roll
>10
>10
7
3
2
+21.7%
Affogato Pre-Roll (1g)
Pre-Roll
>10
>10
>10
5
3
+43.7%
Peelz (3.5g)
Flower
>10
2
>10
>10
4
—
Sherbanger 22 (3.5g)
Flower
>10
>10
>10
>10
5
—
F.A.H Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
6
—
Gelatti Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
7
—
Caked Up (3.5g)
Flower
>10
>10
>10
>10
8
—
Hypno Stank Pre-Roll (1g)
Pre-Roll
>10
>10
5
1
9
-45.1%
Blue Star (3.5g)
Flower
>10
>10
>10
>10
10
—
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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